2011 Visitor Volume.xlsx

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Domestic Visits to Greater Philadelphia by Market Segment Visitor Volume Estimates (in millions) Overnight  Overnight  Day  Business Leisure Business 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 TOTAL Growth

Day  Leisure

Overnight  Visitors

Day  Visitors

Business

Leisure

Total  Domestic  Visitors

1.39 1.42 1.26 1.48 1.39 1.46 1.54 1.87 2.02 2.01 2.01 1.89 1.80 1.93 2.00

7.30 8.25 8.19 8.11 8.11 9.35 10.08 11.14 11.85 11.65 11.79 11.56 11.35 12.59 12.82

2.48 2.09 2.49 2.56 2.37 2.30 2.28 2.28 2.30 2.48 2.49 2.44 2.36 2.42 2.46

15.50 15.71 15.39 16.21 15.87 16.54 19.11 19.27 20.03 20.04 20.51 20.83 20.50 20.58 20.59

8.69 9.67 9.45 9.59 9.50 10.81 11.61 13.01 13.87 13.66 13.80 13.45 13.14 14.52 14.82

17.97 17.80 17.88 18.76 18.24 18.84 21.39 21.55 22.33 22.52 23.00 23.27 22.87 23.00 23.05

3.87 3.50 3.75 4.04 3.76 3.76 3.81 4.15 4.31 4.49 4.51 4.34 4.16 4.35 4.46

22.79 23.97 23.58 24.32 23.98 25.89 29.19 30.41 31.88 31.69 32.30 32.39 31.85 33.18 33.41

26.66 27.47 27.33 28.35 27.74 29.65 33.00 34.56 36.19 36.17 36.80 36.72 36.01 37.52 37.87

25.5 44%

154.1 76%

35.8 -1%

276.7 33%

179.6 71%

312.5 28%

61.2 15%

430.8 47%

492.1 42%

Annual Growth Rates Overnight  Overnight  Day  Business Leisure Business

Day  Leisure

Overnight  Visitors

Day  Visitors

Business

Leisure

Total  Domestic  Visitors

1997

2010 2011

2% -11% 18% -6% 5% 5% 21% 8% 0% 0% -6% -5% 7% 4%

13% -1% -1% 0% 15% 8% 11% 6% -2% 1% -2% -2% 11% 2%

-16% 19% 3% -7% -3% -1% 0% 1% 8% 1% -2% -3% 2% 2%

1% -2% 5% -2% 4% 16% 1% 4% 0% 2% 2% -2% 0% 0%

11% -2% 1% -1% 14% 7% 12% 7% -2% 1% -3% -2% 10% 2%

-1% 0% 5% -3% 3% 14% 1% 4% 1% 2% 1% -2% 1% 0%

-10% 7% 8% -7% 0% 2% 9% 4% 4% 0% -4% -4% 5% 3%

5% -2% 3% -1% 8% 13% 4% 5% -1% 2% 0% -2% 4% 1%

3% 0% 4% -2% 7% 11% 5% 5% 0% 2% 0% -2% 4% 1%

Growth

44%

76%

-1%

33%

71%

28%

15%

47%

42%

1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009

Sources: Longwoods International, Tourism Economics