2012


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6th Annual Guernsey Investment Briefing

Time for Equities? Thursday 27 September 2012

Opening Remarks Julian Parker, Chartered FCSI President, CISI Guernsey Branch

CISI Update Edward Brunel-Cohen MCSI Global Director of Finance & IT, CISI

Edward Brunel-Cohen FCA MCSI Global Director of Finance & IT

The Chartered Institute for Securities and Investment

Guernsey Investment Briefing

3

main activities ATTAIN Competence ATTAIN Competence Testing knowledge, awarding qualifications Testing knowledge, awarding qualifications MAINTAIN Competence MAINTAIN MembershipCompetence for Continuing Professional Development

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CISI in Guernsey Main Board meeting in May held in Guernsey Guernsey Annual Dinner..

Guernsey Committee at Annual Dinner 2012

Professional Membership “We acknowledge, as many have reminded us, that competence is not just about examinations. It is about, skills, knowledge, expertise, ethical behaviour and the application and maintenance of all of these.” Hector Sants, former CEO FSA

Professionalism

Integrity

Ethics

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Gibraltar

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UK

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USA

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Lists countries where CISI has regulatory (or official) links.

Kevin Lyne-Smith Head of Global Equities, Credit Suisse AG, Zurich

Why Equities? 27th September 2012

Produced by: Kevin Lyne-Smith Global Head of Equity Research Phone: +41 44 334 56 41 Email: [email protected]

«We cannot direct the wind, but we can adjust the sails» Bertha Calloway September 2012

14

Why first macroenvironment support?

September 2012

15

Strategy View: Long drawn out recovery Current Phase

Overheating

Slowdown

Contraction

Cash

Bonds

Credits

Comm

Stocks omm

Comm.

Bonds

Cash Comm

Cash Stocks

Bonds*

Comm

Underperform

Bonds

Stocks

Outperform

Recovery

Source : Credit Suisse, Datastream * Bonds are defined as government bonds September 2012

16

Macro: factors supportive for equities 1.

US economic data generally surprising to the upside.

2.

Eurozone crisis slowly seems to evolve towards less negative prospective.

3.

Emerging markets continue to grow strongly, albeit at a slower pace. Chinese data remains weak but demand still growing.

4.

Employment sees continuing improvements in US, but weakness persists in Europe, except in Germany where exports keep economy buoyant.

5.

Inflation is likely to fall further helped by lower oil prices in coming months in most regions, and policy easing may well continue.

6.

Interest rates are likely to remain very low (or decline for those countries with higher rates).

September 2012

17

CS Global Risk Appetite vs VIX - supportive 6

90

Euphoria

80

4

70 2 60 0 50 -2 40 -4 30 -6

Panic

20

-8 Sep 07

10 Mar 08

Sep 08

Mar 09

Sep 09

Mar 10

Daily Risk Appetite

Last data point: 23.09.2012

Sep 10

Mar 11

Sep 11

Mar 12

Sep 12

VIX Index (r.h.s.)

Source: Bloomberg, CS Global Strategy, / IDC September 2012

18

European sovereign CDS…..spreads closing at last Basis Points 1'600 1'400 1'200 1'000 800 600 400 200 0 Jan 08

Jul 08

Jan 09

Germany Last data point: 23.09.2012

Jul 09 France

Jan 10 Italy

Jul 10 Ireland

Jan 11 Belgium

Jul 11 Portugal

Jan 12

Jul 12

Spain

Source: Bloomberg, Credit Suisse, Credit Suisse / IDC September 2012

19

US economy appears on track US ISM index (PMI) compared to past recessions Index

Past recession range ex. extremes Past recessions median

75 70

ISM PMI new orders range

65 60 55 50 Current

45 40 35 30 0

3

6

9 12 15 18 21 24 27 30 33 36 39 42 45 48 51 54 57 60

Months after trough in ISM PMI Last data point: 15/ 12/ 2011

Source: Datastream, Credit Suisse September 2012

20

US corporate profits – going from strength to strength % 10.5 9.5

Profit share of GDP in %

8.5 7.5 6.5 5.5 4.5 3.5 1955 1960 1965 1970 1975 1980 1985 1990 1995 2000 2005 2010 Last data point: 15/ 11/ 2011; Value: Profit share of GDP in % : 10.29;

Source: Datastream, Credit Suisse / IDC September 2012

21

European manufacturing PMI – remain weak Index 65

Expansion

60 55 50 45 40 35 30

Contraction

25 Oct 01

Oct 02

Oct 03

Oct 04 France

Oct 05

Oct 06

Spain

Italy

Last data point: 24.09.2012

Oct 07 Germany

Oct 08 UK

Oct 09

Oct 10

Oct 11

Greece

Source: Bloomberg, PMIPremium, Credit Suisse / IDC September 2012

22

Interest rate trends of major central banks – cheap financing supportive % 7.0

6.0

5.0

4.0

3.0

0.25

2.0

0.75 0.10

1.0

0.50 0.00

0 99

01 Fed funds rate

Last data point: 23.09.2012

03 ECB refi rate

05

07 BoJ overnight

09 BoE base rate

11 SNB 3M Libor target Source: Bloomberg, Credit Suisse / IDC

September 2012

23

EM-8 vs G3 Inflation – not a threat for now % YoY 8.0 7.0 6.0 5.0 4.0 3.0 2.0 1.0 0 -1.0 -2.0 Jan 03

Jan 04

Jan 05

Jan 06

Jan 07

Jan 08

EM-8 Inflation Last data point: 24.09.2012

Jan 09

Jan 10

Jan 11

Jan 12

G3 countries Source: Datastream, IMF, Credit Suisse / IDC September 2012

24

GDP growth and inflation / Interest rates Real GDP growth and inflation

in % CH EMU USA UK Japan China

GDP growth 2011

2012E

1.9 1.7 1.8 0.9 -0.8 9.2

0.5 -0.4 2.1 -0.5 2.4 7.4

2013E

Inflation 2011

2012E

2013E

1.5 0.3 2.2 1 1.2 7.6

0.2 2.7 3.2 4.5 -0.2 5.4

-0.3 2.2 2.1 2.6 0.4 3

1 1.5 2.1 2 0.1 3.2

3M

12M

0.7-0.9 1.7-1.9 1.7-1.9 1.8-2.0 0.8-1.0

1.1-1.3 1.9-2.1 1.9-2.1 2.1-2.3 0.9-1.1

Short interest rates 3M LIBOR / 10-year government bonds

in % CHF EUR * USD GBP JPY

3M LIBOR Spot

3M

12M

10Y bonds Spot

0.05 0.23 0.37 0.63 0.19

0.0–0.2 0.1-0.3 0.3–0.5 0.5–0.7 0.1–0.3

0.0–0.2 0.1-0.3 0.3–0.5 0.5–0.7 0.1–0.3

0.60 1.57 1.76 1.80 0.80

Spot rates are closing prices as of 20/09/2012. Forecast date: 18/09/2012. * 3M Euribor

Source: Bloomberg, Credit Suisse / IDC September 2012

25

Why Equities?

September 2012

26

Global equity style performance (monthly) – cyclicals small caps headging ahead

A more defensive style has outperformed over the last two months. This is a reversal of the prior “risk-on” pattern. Tactical indicators still not on buy. % 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 0.5 0 Cyclcials Defensives

Small Caps

Large Caps

Value

Growth

EM Equity Developed Equity

Equity Styles - MoM % return Last data point: 20.09.2012

Source: Datastream, Credit Suisse / IDC

September 2012

27

Price earnings ratio - cheap 12-month forward P/ E 25

20 DM average 15 EM average Developed 10

Emerging

5 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012

Last Lastdata datapoint: point:13/ 13/08/ 8/ 2012; Value: MSCI World (developed (developedmarkets): markets): 11.94; MSCI Emerging Markets: 9.73;

Source: Datastream, Credit Suisse / IDC

Source: Datastream, Credit Suisse / IDC September 2012

28

Profit margin estimates are elevated in the US, but unlikely to decline substantially in our “no global recession” scenario 0.13

US margins

0.12 0.11 0.10 0.09 0.08 0.07 0.06 Jan-05 Jan-06 Jan-07 Jan-08 Jan-09 Jan-10 Jan-11 Jan-12 FY1 Last data point: 31.07.2012

FY2

FY3 Source: Credit Suisse, IBES, Datastream September 2012

29

US non-financial corporate sector: Cash/total assets – starting to spend in % 5.5

5.0

4.5

4.0

3.5

3.0

2.5

2.0 1955

1959

1963

Last data point: 29.06.2012

1967

1971

1975

1979

1983

1987

1991

1995

Non-financial corporate sector: cash/ total assets

1999

2003

2007

2011

Source: Datastream, Credit Suisse / IDC September 2012

30

US share buybacks/Market. Capitalization – picking up again in % 8.0

6.0

4.0

2.0

0

-2.0

-4.0 68

72

Last data point: 29.06.2012 IDC

76

80

84

88

92

96

US share buybacks/Mkt. cap.

00

04

08

12

Source: Datastream, Credit Suisse / IDC September 2012

31

Equities: Investment summary Equities: Selected indices

Index

Price

MTD (%)

YTD (%)

12M target

S&P 500

1‘460.26

3.8%

16.1%

1'367

Overweight

SMI

6‘556.49

2.6%

10.4%

6‘477

Underweight

FTSE-100

5‘854.64

2.5%

5.1%

5‘954

Neutral

Euro Stoxx 50

2‘553.03

4.6%

10.2%

2,570

Neutral

Nikkei 225

9‘086.98

2.8%

7.5%

9‘800

Underweight

998.27

5.4%

8.9%

1,039

Neutral

9‘707.91

4.6%

-2.3%

12’000

Overweight

MSCI EM China H-Shares

12M outlook

Prices as of 21/09/2012; 12M target: scenario analysis available; 12M outlook: Relative to MSCI World Index (USD)

Source: Bloomberg, Credit Suisse / IDC September 2012

32

Why US Equities?

September 2012

33

US payrolls by sector (rebased) Index (Rebased, January 2007 = 100) 140 130 120 110 100 90 80 70 Jan 07

Jan 08

Construction Financial activities Last data point: 31.08.2012

Jan 09

Jan 10

Professional and business services Manufacturing

Jan 11

Jan 12

Education and health services Source: Datastream, Credit Suisse / IDC September 2012

34

US housing starts

US Foreclosure inventory

in ' 000

in % of all loans

2' 500

5.0 4.5

2' 000

US Foreclosure inventory

4.0 3.5

1' 500

3.0 2.5 1' 000

2.0 1.5

500

1.0 0.5

0 Jan 96

Jan 98

Jan 00

Jan 02

Jan 04

Jan 06

Jan 08

Jan 10

Jan 12

0 1981

US Housing Starts

Last data point: 31.08.2012

Source: Bloomberg, Credit Suisse / IDC

US House price to wage ratio

1991

1996

2001

2006

2011

Source: Datastream, Credit Suisse / IDC

US homeowners' equity in real estate in %

4.2

75

4.0

70

3.8

65

3.6

60

3.4

55

3.2

50

3.0

45

2.8

40

2.6

35

2.4 1981

1986

Last data point: 15.05.2012

1986

1991

1996

2001

US existing house price/median income

2006

2011

30 Mar 78

Mar 82

Mar 86

Mar 90

Mar 94

Mar 98

Mar 02

Mar 06

Mar 10

Pre-bubble average

Homeowners' equity in real estate

Last data point: 31.08.2012

Source: Bloomberg, Credit Suisse / IDC

Last data point: 31.12.2011

Source: Bloomberg, Credit Suisse / IDC

September 2012

35

Eurozone remain a concern

September 2012

36

Eurozone: remain a concern Debt and deficit projections for euro area countries 2012E, % of GDP 9

DEFICIT

Ireland

8 7

Greece Spain

6

Unsustainable debt dynamics

Slovenia

France Cyprus Belgium Slovakia Portugal Malta Austria Netherlands Italy Estonia Luxembourg Germany Finland

5 4 3 2 1

GROSS DEBT 2012E, % of GDP

0 0

50

100

150

200

250

Source: European Commission September 2012

37

Housing bubble episodes: US & Spain vs. Japan Price index

Residential real estate prices (inflation adjusted) Spain, peak: Nov 2007

US, peak: May 2006

160

Japan, peak: Feb 1991

140 120 100

Average price level before peak

80 60

Years before peak

16 14 12 10

8

6

Years after peak

4

2

0

2

Last data point: Japan: 28/ 02/ 2007; US: 31/ 10/ 2011; Spain: 31/ 01/ 2012

4

6

8

10 12 14 16 Source: Datastream, Credit Suisse September 2012

38

Equities Investment Ideas

September 2012

39

Global regional strategic positioning (6-12 month view)  Canada  Australia  Emerging markets  Western Europe  UK

United States

 Switzerland  Japan

Global sector strategic positioning (6-12 month view)  Sector overweight on cyclicals has been removed (capital goods, metals & mining downgraded, retailing).  Recently increased weighting in some more defensive sectors (tobacco).  Telecoms recent declines have made high dividend yield more attractive again. Energy Software & services Technology Hardware & Equipment

           

Banks Diversified financials Real estate Commercial services & supplies Hotels, Restaurants & Leisure Household & personal products Metals & mining Construction materials Capital Goods Chemicals Pharmaceuticals Health care equipment & services

             

Autos & Components Semiconductors & Equip. Energy Media Construction materials Food products Health care equipment & services Biotechnology Wireless telecom services Transportation Pulp & paper Tobacco Beverages Consumer durables & apparel, textiles & luxury goods

 Diversified telecom services  Utilities  Retailing

September 2012

40

USA Valuations close to 10 year low

Economy and exports

12-month forward P/ E

 Broad-based economy and

19.0 18.0

industrial base steadily recovering.

17.0 16.0

 Global presence avoids regional

15.0

issues.

14.0 13.0

 Strong brands, sales and service

12.0

organizations.

11.0 10.0 Sep 02

Sep 03

Sep 04

Sep 05

Sep 06

Sep 07

Sep 08

Sep 09

Sep 10

Sep 11

S&P 500

Sep 12

 Strong cash generative businesses

Intel (INTC US) Semiconductor company

Microsoft (MSFT US) IT Software

Bunge (BG US) Agricultural comoditiy trader, processor and logistics Schlumberger (SLB US) Oil services company

Caterpillar (CAT US) Construction equipment

Data as of: 24.09.2012

Citigroup (C US) Financial services Source: Credit Suisse / IDC September 2012

41

Germany Valuations remain attractive

Fundamentals remain robust

12-month forward P/ E

 Export driven economy.  Domestic consumer sentiment

18.0

16.0

14.0

improving.

12.0

 Technology lead industry.  Improving economy.

10.0

8.0

6.0 Sep 02

Sep 03

Sep 04

Sep 05

Sep 06

Sep 07

Sep 08

Sep 09

Sep 10

Sep 11

Sep 12

DAX 30

ThyssenKrupp (TKA GY) Steel and business services

Volkswagen (VOW3 GY) Car and commercial vehicle manufacturer

SAP (SAP GY) Largest European software company

Linde (LIN GY) Gas and engineering business

Allianz (ALV GY) Insurance company

Bayer (BAYN GY) Chemicals and healthcare company

Data as of: 24.09.2012

Source: Credit Suisse / IDC September 2012

42

UK Performance held back

Export driven economy

12-month forward P/ E 20

 Domestic economic environment

18

slowing.

16

 Strong international brands.  Insulated from Eurozone woes.  Above average EPS growth.

14

12

10

8

6 Sep 02

Sep 03

Sep 04

Sep 05

Sep 06

Sep 07

Sep 08

Sep 09

Sep 10

Sep 11

Sep 12

FTSE 100

HIKMA Pharmaceuticals (HIK LN) Pharma, Biotech company

RIO TINTO (RIO LN) Mining

SAB Miller (SAB LN) Leading beverage producer

BG Group (BG/ LN) Integrated energy company

Barclays (BARC LN) International financial service company

BAT (BAT LN) Tobacco

Data as of: 24.09.2012

Source: Credit Suisse / IDC September 2012

43

Brands Valuations below historical averages Credit Suisse global brands vs. MSCI world vs. MSCI emerging markets Index (rebased) 110 100 90 80

Consistent outperformers

 Premium pricing.  Solid cashflow generation expected.  International and diversified business.

70 60

 Positive outlook for 2012

50 40 30 Jun 08

Dec 08

Jun 09

Dec 09

Credit Suisse Global Brands Index

Jun 10

Dec 10

MSCI World (USD)

Last data point: 19.09.2012

Jun 11

Dec 11

Jun 12

MSCI Emerging Markets (USD)

Source: Bloomberg, Credit Suisse / IDC

Nestle (NESN VX) Global consumer goods

Samsung (5930 KS) Electronics conglomerate

Apple (AAPL US) Technology company

LVMH (MC FP) Leading global luxury goods company

Starbucks (SBUX US) Coffee retailer

Swatch (UHR VX) Luxury goods company

Data as of: 24.09.2012

Source: Credit Suisse / IDC September 2012

44

Dynamic Dividends Valuations compelling

Yield in a low-yielding environment

12-month forward P/ E

   

17.0 16.0 15.0 14.0 13.0 12.0 11.0

Strong cashflow generation. Robust operating environment. Lower beta, but high yields. Valuations undemanding.

10.0 9.0 8.0 Aug 02

Aug 03

Aug 04

Aug 05

Aug 06

MSCI Europe Utilities

Aug 07 Mean

Aug 08

Aug 09

Aug 10

Aug 11

Aug 12

+/ - one standard deviation

Royal Dutch Shell (RDSA LN) Fully integrated energy company

Allianz (ALV GY) Insurance

Philip Morris (PM US) Tobacco company

Roche (ROG VX) Pharmaceuticals

Vodafone(VOD LN) Telecom service provider

Merck (MRK US) Pharmaceutical

Data as of: 24.09.2012

Source: Credit Suisse / IDC September 2012

45

Global Equity Sector Dividend Yield vs. US Bonds (in %) 6.0

5.0

4.0

3.0

2.0

1.0

Last data point: 21.09.2012

US Govt Bonds (agg.)

IT

US Corp Bonds (agg.)

Cons. Disc.

Materials

Industrials

Cons. Staples

Energy

Global Equities

Health Care

Financials

Utilities

Telecoms

0

Source: Datastream, Credit Suisse / IDC September 2012

46

Technology Valuations attractive

Leadership through technology

12-month forward P/ E

 Mobile technologies.  Ongoing renewal cycles and

30 28 26 24

rising capital expenditures budgets.

22 20 18 16 14 12 10 Aug 02

Aug 03

Aug 04

Aug 05

Aug 06

Aug 07

MSCI World Information Technology

Aug 08 Mean

Aug 09

Aug 10

Aug 11

+/ - one standard deviation

Aug 12

 Robust consumer demand.  Urbanization and changing social models

Apple (AAPL US) Technology company

Microsoft (MSFT US) Software

Samsung (5930 KS) Electronics conglomerate

EMC (EMC US) Information storage systems and services

SAP (SAP GY) Software provider

Intel (INTC US) Semiconductor company

Data as of: 24.09.2012

Source: Credit Suisse / IDC September 2012

47

European stocks with high levels of sales outside Europe Company Royal Dutch Anglo American ARM Holdings SAB Miller Tullow Oil Rieter ASML Lafarge Dufry Unilever Holcim Sanofi Sulzer BHP Billiton Glaxosmithkline Heineken LVMH HSBC Carlsberg Novartis Roche Novo Nordisk

Recommendation

Sales outside EUR/GBP 2012E

BUY HOLD HOLD BUY BUY HOLD HOLD HOLD BUY HOLD HOLD BUY HOLD HOLD HOLD SELL BUY HOLD HOLD HOLD BUY HOLD

90% 90% 90% 80% 80% 80% 80% 80% 75% 75% 75% 70% 70% 70% 70% 70% 66% 65% 65% 65% 65% 65%

Company Ahold Nestlé Swatch Lindt & Sprüngli Richemont Danone British American Tobacco Bayer Metro Logitech Rio Tinto Coca Cola Hellenic Bottling Kaba SAP Infineon ABB BH Group Micronas Philips EADS Anheuser Bush Inbev Alstom

Recommendation

Sales outside EUR/GBP 2012E

HOLD BUY BUY BUY BUY HOLD BUY BUY HOLD HOLD BUY HOLD BUY BUY HOLD BUY BUY BUY HOLD HOLD HOLD HOLD

65% 64% 63% 63% 62% 60% 60% 60% 60% 60% 55% 55% 54% 53% 53% 50% 50% 50% 50% 50% 50% 44%

Source: Companies/Credit Suisse

Data as of: 24.09.2012 September 2012

48

Evergreens: Longer Term Themes?

September 2012

49

Emerging markets remain a strategic call Country recommendation (6–12 month view) Western Europe (-)

Emerging Europe and Africa (=)

Preferred: Germany (+) Least Preferred: France (), Italy (-)

Preferred: Russia (+) Least Preferred: Czech (-), Egypt (), Turkey (-)

UK (+) Switzerland (=)

Japan (=)

Canada (=)

ASIA ex-Japan (+) Preferred: China (+), Hong Kong (+) Least Preferred: Malaysia (-), Philippines (-), Thailand (-)

USA (=)

Latin America (=) Preferred: Brazil (+) Least Preferred: Mexico (-), Peru (-) Global EM (+)

Australia (=) Gulf Region (=) Preferred: Qatar (+), UAE (+)

Regional weights: Underweight

Neutral

Overweight

(+) = Overweight, (=) = Neutral, (–) = Underweight Source: Credit Suisse Global Research

September 2012

50

China CPI - headline vs. food inflation % YoY 25

20

15

10

5

0

-5

-10 Jan 99

Jan 01 China CPI

Last data point: 31.08.2012

Jan 03

Jan 05 China food CPI

Jan 07

Jan 09

Jan 11 China non-food CPI

Source: Bloomberg, Credit Suisse / IDC September 2012

51

China real house prices by city Chinese housing markets are slowing Growth in real house prices, % YoY 25 20 15 10 5 0 -5 -10 -15 -20 -25 Aug 05

Aug 06

Aug 07 Beijing

Last data point: 31.08.2012

Aug 08 Tianjin

Shenzhen

Aug 09 Guangzhou

Aug 10

Aug 11

Aug 12

Shanghai Source: Datastream, Credit Suisse / IDC September 2012

52

Emerging Market Brands Rank Brand 10

Ticker

Company Name

941 HK Equity

CHINA MOBILE LTD

13 24 25 37

China Mobile Industrial and Commercial Bank of China China Construction Bank Baidu (CHINESISH) Tencent

38 53 55

Agricultural Bank of China China Life Samsung

56 61

Sinopec Bank of China

63 68

ICICI Bank PetroChina

69

Moutai

71 74

Airtel Sberbank

75

Petrobras

78 85 88 90

Ping An MTS (Telecom) MTN (Telecoms) China Telecom

IND & COMM BK OF CHINA-H CHINA CONSTRUCTION BANK-H BAIDU INC - SPON ADR TENCENT HOLDINGS LTD AGRICULTURAL BANK OF CHINA1288 HK Equity H 2628 HK Equity CHINA LIFE INSURANCE CO-H 005930 KS Equity SAMSUNG ELECTRONICS CO LTD CHINA PETROLEUM & CHEMICAL386 HK Equity H 3988 HK Equity BANK OF CHINA LTD-H ICICIBC IN Equity ICICI LIMITED 857 HK Equity PETROCHINA CO LTD-H 600519 CH Equity KWEICHOW MOUTAI CO LTD-A BHARTI IN Equity BHARTI AIRTEL LTD SBER RU Equity SBERBANK PETROBRAS - PETROLEO BRASPETR4 BZ Equity PR PING AN INSURANCE GROUP CO2318 HK Equity H MBT US Equity MOBILE TELESYSTEMS OJSC MTN SJ Equity MTN GROUP LTD 728 HK Equity CHINA TELECOM CORP LTD-H

97

Telcel

AMXL MM Equity AMERICA MOVIL SAB DE C-SER L

1398 HK Equity 939 HK Equity BIDU US Equity 700 HK Equity

Country Market cap USD bn HK

209.19

CN CN CN CN

227.55 171.30 41.07 51.24

CN CN KR

137.58 76.20 155.14

CN CN

90.37 125.29

IN CN

17.33 272.51

CN

36.91

IN RU

20.60 54.61

BR

126.36

CN RU ZA CN

55.45 17.11 Source: BrandZ 30.25 September 2012 38.57

MX

91.79

53

Urbanization bn 6

Global Urban vs. Rural population

5

Urban

4 3

Rural 2 1

Forecast 0 1950

1960

1970

1980

1990

2000

2010

2020

2030

Source: United Nations, Credit Suisse September 2012

54

Urbanization

Seoul London Moscow Berlin Paris Tokyo Zurich São Paulo Istanbul Shanghai Mumbai Beijing Manila Hanoi Accra Lagos Luanda

Annualized rate of urbanization 2010-2015E 5% 4% 3% 2% 1% 0% -1%

Opportunities in an Urbanizing World The report identifies the key determinants of successful urbanization in emerging markets.

GDP of major cities, 2008 and 2025 (USD bn) 2000 1500 1000 500 0 Mumbai Shanghai Hong Kong Moscow Buenos A. São Paulo Mexico Paris London Chicago Los Ang. New York Tokyo

• Today, half of the World’s population lives in cities. • Although the rate of urbanization is declining globally, it is still high in Africa and developing Asia. • By 2025, Mumbai or Shanghai’s GDP will be at London’s current level.

Source: UN Habitat, PWC, Credit Suisse

September 2012

55

Every city has its own story to tell Hubs of Productivity

Urban Divide

• Urban areas are hubs of productivity, innovation, and entrepreneurship. • Wages in Manhattan are 175% above US average and exceed those of Silicon Valley by 45%.

• But they also create environmental, social, and infrastructure challenges. • Sustainable urban management includes health systems, transportation, and recycling.

Commute Time

Entrepreneurship

Health Systems

Recycling

Stockholm San Franc. Moscow Mexico Mumbai São Paulo

Tokyo Singapore São Paulo Mumbai Moscow Johanne…

Seoul San Franc. São Paulo Mexico Istanbul Abu Dhabi

30

Berlin Abu Dhabi Mumbai New York London Moscow

Dimensions of Urban Performance (Rank out of 26 Global Centers, 26=best) Skyscraper Constr.

20 0

Toronto Mexico Berlin Paris Los Ang. Johanne…

10

Source: PWC, Credit Suisse

September 2012

56

Urbanization: beneficiaries Company

Country

Sector

Dividend yield

PE ratio

PB recom.

DEERE & CO

United States

Industrials

2.2

11.1

BUY

UNITED TRACTORS

Indonesia

Industrials

3.0

12.3

BUY

CISCO SYSTEMS

United States

Information Technology

3.0

12.6

BUY

SIEMENS

Germany

Industrials

3.8

15.6

BUY

SEMBCORP INDUSTRIES

Singapore

Industrials

2.6

12.2

BUY

SCHNEIDER ELECTRIC

France

Industrials

3.5

13.7

BUY

SEMBCORP MARINE

Singapore

Industrials

2.2

15.0

BUY

KEPPEL CORP

Singapore

Industrials

3.9

8.4

BUY

CATERPILLAR INC

United States

Industrials

2.3

10.2

BUY

MEXICHEM SAB DE CV

Mexico

Materials

1.9

31.0

BUY

Source: Datastream, Credit Suisse Data as of 24 September 2012 September 2012

57

Urbanization: performance Index 400 350 300 EM infrastructure

250 200 150

MSCI World

100 50 2005

2006

Last data point: 24/ 09/ 2012

2007

2008

2009

2010

2011

2012

Source: Bloomberg, Credit Suisse / IDC September 2012

58

Health and Wellbeing Social gains

Unsustainable costs

• Innovation and improved access to healthcare are key driving forces of human and economic development. • Global consumption of leisure and recreation is rising.

• Exploding costs due to longevity and a shift in the leading cause of death from acute to chronic diseases. • Global obesity rates are growing fast as dietary habits of the increasing middle classes change.

Pharmaceuticals

US

France

Switzerl…

Sweden

UK

Finland

Chile

Korea

20% 15% 10% 5% 0% Mexico

US

Germ…

France

UK

US

Out-of-pocket

Healthcare cost in 2010 (% of GDP)

Germany

Public expenditure

Germany

France

UK

Healthcare Expenditure in Comparison (USD bn) 2000 2010 6000 4000 2000 0

Source: OECD, Credit Suisse

September 2012

59

Healthcare: beneficiaries Company

Country

Dividend yield

PE ratio

PB recom.

MERCK & CO

United States

3.7

20.6

BUY

ABBOTT LABORATORIES

United States

2.9

22.5

BUY

GALENICA

Switzerland

1.6

15.3

BUY

GILEAD SCIENCES

United States

20.4

BUY

ACTELION

Switzerland

1.7

19.4

BUY

SANOFI S.A.

France

3.9

14.1

BUY

ROCHE (GENUSSSCHEINE)

Switzerland

3.8

17.9

BUY

STADA ARZNEIMITTEL

Germany

1.6

96.0

BUY

HIKMA PHARMACEUTICALS

United Kingdom

1.2

21.5

BUY

MYLAN

United States

18.9

BUY

Source: Datastream, Credit Suisse Data as of 24 September 2012 September 2012

60

Healthcare: performance Index 170 Healthcare 150 130 MSCI World

110 90 70 50 2005

2006

Last data point: 24/ 09/ 2012

2007

2008

2009

2010

2011

2012 Source: Bloomberg, Credit Suisse / IDC September 2012

61

EMs are the future engines of growth Real GDP growth (Δ ΔUSD bn) 5,000

2030

4,000 3,000 2,000

EM share: 67% EM share: BRICs add twice 50% as much as US

2012

1990

2000

EM share: 25%

BRICs overtake Eurozone

2020

1,000 0 -1,000 -2,000 1981 1986 1991 1996 2001 2006 2011 2016 2021 2026 2031 Japan other advanced

Eurozone other developing

US BRICs Source: Oxford Economics, Credit Suisse September 2012

62

Share of global consumption 40%

2011 Est.

35% US 30%

25%

Emerging markets

20%

15% 1990

1993

Last data point: 31/12/2011

1996

1999

2002

2005

2008

2011

Source: Datastream, IMF, Credit Suisse September 2012

63

The transformation of global power: China’s rise Military and socioeconomic distribution of power in 2012 20.1

24.1

Military 41.2 spending 4.2

34.9

27.6

31.2

36.6

GDP

Patents

19.1

56.0

Foreign reserves 4.3

8.3

5.7 14.3

17.6

2.7 9.3

22.8

% change, 2000-2012 1000% 750% 500% 250% 0% -250%

50% 0%

China India Russia Brazil USA Europe

China Russia India USA Brazil Europe

-50%

300% 200% 100% 0% -100%

China Russia Brazil India USA Europe

100%

China India USA Russia Brazil Europe

200% 150% 100% 50% 0% -50%

Source: SIPRI, IMF, Worldbank, Credit Suisse September 2012

64

The Growing Middle Class and the Emerging Consumer Growing middle classes Emerging Consumer Survey

• Emerging consumerism will be an engine of global growth.

CS engages with AC Nielsen to conduct primary research on EM consumers, interviewing 14,000 consumers across eight countries.

• Despite the recent downturn, confidence among EM consumers is still reasonably strong. Persons with daily expenditures (PPPadjusted) between USD10 and USD100 (m people) 3000 2500 2000 1500

Share of middle class by country 100%

2000

80%

2015

60%

2030

40%

1000 500

20%

0

0% Africa

LatAm

OECD

BRICs

2000

2015

2030

Source: OECD, Credit Suisse

September 2012

65

Emerging consumer: beneficiaries Indirect investments

Company

Country

Sector

Dividend yield

PE ratio

PB recom.

BMW

Germany

Consumer Discretionary

3.9

8.7

BUY

BRITISH AMERICAN TOBACCO

United Kingdom

Consumer Staples

4.1

19.8

BUY

COCA-COLA

United States

Consumer Staples

2.7

20.2

BUY

COLGATE-PALMOLIVE

United States

Consumer Staples

2.3

21.2

BUY

HIKMA PHARMACEUTICALS

United Kingdom

Health Care

1.2

21.5

BUY

PPR

France

Consumer Discretionary

2.9

14.6

BUY

SAB MILLER

United Kingdom

Consumer Staples

2.1

23.9

BUY

SWATCH GROUP

Switzerland

Consumer Discretionary

1.5

14.9

BUY

VOLKSWAGEN AG

Germany

Consumer Discretionary

2.0

4.0

BUY

Source: Datastream, Credit Suisse Data as of 24 September 2012 September 2012

66

Emerging consumer: beneficiaries

Direct investments

Company

Country

Sector

Dividend yield

PE ratio

PB recom.

BRF BRASIL FOODS SA (ADR)

Brazil

Consumer Staples

1.6

24.0

BUY

CHINA MENGNIU DAIRY

Hong Kong

Consumer Staples

1.0

23.3

HOLD

CHINA UNICOM (HONG KONG) LIMITED

Hong Kong

Telecommunication Services

1.0

47.1

BUY

KASIKORNBANK

Thailand

Financials

1.3

15.3

BUY

MAHINDRA & MAHINDRA LIMITED India

Consumer Discretionary

1.5

17.2

BUY

MTN GROUP LIMITED

South Africa

Telecommunication Services

5.0

14.2

BUY

NASPERS LIMITED

South Africa

Consumer Discretionary

0.7

39.2

BUY

SAMSUNG ELECTRONICS

Korea

Information Technology

0.4

15.5

BUY

SINA CORP

Hong Kong

Information Technology

90.6

BUY

ULTRAPAR ADR

Brazil

Energy

28.2

BUY

2.5

Source: Datastream, Credit Suisse Data as of 24 September 2012 September 2012

67

Digital World Big data

Disruptive innovation

• The size and complexity of digital data is continuously increasing.

• Obliterates barriers to consumption and democratizes technology.

• The potential to store, manage, and analyze data will crucially shape global business.

• Does not rely on technological breakthrough, but business models.

Global data (Zetabytes)

30

Music items sold (USD m ) Vinyl 20000 Cassette CD 15000 Downloads

20

10000

10

5000

40

0 2008 2010 2012 2014 2016 2018 2020

• Not winning by doing it better, but doing it differently.

0 1973 1978 1983 1988 1993 1998 2003 2008 Source: Recording Industry Association of America (RIAA), Credit Suisse

September 2012

68

Digital world: investments

Company

Country

APPLE INC

United States

AKAMAI TECHNOLOGIES INC

Dividend yield

1.5

PE ratio

PB recom.

16.2

BUY

United States

37.2

BUY

EMC CORP

United States

22.9

BUY

GOOGLE

United States

22.2

BUY

INTEL

United States

4.0

9.7

BUY

MICROSOFT

United States

3.0

15.4

BUY

SALESFORCE.COM INC

United States

QUALCOMM

United States

1.6

18.7

BUY

SAMSUNG ELECTRONICS

Korea

0.4

15.5

BUY

SAP

Germany

2.0

18.7

BUY

BUY

Source: Datastream, Credit Suisse Data as of 24 August 2012 September 2012

69

Digital world: performance Index 170 150

Information technology

130 MSCI World

110 90 70 50 2005

2006

Last data point: 24/ 09/ 2012

2007

2008

2009

2010

2011

2012 Source: Bloomberg, Credit Suisse / IDC September 2012

70

Summary

September 2012

71

Research Outlook: Strategic View Keep exposure to short-dated credits, equities, hedge funds, US real estate Asset Category

Sep. Oct.

Fixed Income

Focus on high yield bonds as credit returns more likely to be driven by carry

Equities

Positive policy outcomes drive additional gains

Alternative Investments Commodities

Move from value to carry strategies. Gold, precious metals well positioned

Real Estate

QE supports; some strategic value remains. Diversify globally, focus on Asia and USA

Hedge Funds

Directional strategies gaining ground. Equity market uptrend supportive

Private Equity

We see attractive opportunities in listed PE, natural resources, distressed debt, emerging markets, small- to medium-size LBOs and secondaries

Neutral

Positive

Negative

Explanation: Arrows represent the current Credit Suisse Global Research absolute market view. Time horizon for all arrows is 6–12 months.

Source: Credit Suisse, Research Monthly, October 2012

September 2012

72