2014 PARTNERS EXHIBITOR PROSPECTUS 2014 Teradata PARTNERS Conference & Expo Gaylord Opryland Resort & Convention Center
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Reach Thousands of Data-Driven Business Professionals from Top Global Companies Connect with Teradata Customers and Prospects Active in Data Warehousing, Data Analytics, and Integrated Marketing Management The Teradata PARTNERS Conference & Expo offers sponsors the ability to reach the most advanced community of data and analytic practitioners, including decision-makers from leading companies worldwide. Sign-up to exhibit today! www.teradata-partners.com/exhibitors The Teradata PARTNERS Conference & Expo Gaylord Opryland Resort & Convention Center Nashville, Tennessee Conference: October 19-23, 2014 Expo: October 20-22, 2014
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2014 Teradata PARTNERS Conference & Expo
Top Reasons to Exhibit at the 2014 PARTNERS Conference & Expo Reach Thousands of Data-Driven Business Professionals from Top Global Companies The 2014 PARTNERS Conference and Expo will provide an unmatched opportunity to connect and build lasting business relationships with decision-makers from leading global companies. While the PARTNERS Conference & Expo has always been a “must attend” event for thousands of data professionals, the 2014 version is expanding in scope to be even more inclusive and valuable to businesses and organizations. From data rock stars to top industry analysts to leading academics – they will all be at PARTNERS!
Reach Thousands of Prospects
2011 2012 2013
3,326 attendees 3,930 attendees 3,500 attendees
A Great Mix of Business & Technology Decision Makers
55%
Business Management
Attendees Represent a Broad Range of Industries
Financial Services Hospitality Energy & Utilities Government
Capital Markets & Insurance Media & Entertainment Travel & Transportation Manufacturing
30% 25%
Healthcare & Life Sciences Retail Communications Other
Business Executives
10,572 Leads
GAIN LEADS FROM AN ENGAGED GROUP
92%
collected by exhibitors at the 2013 PARTNERS conference
of 2013 attendees would recommend the PARTNERS conference to others
83
%
Technical
16.3
%
of companies represented at
FORTUNE
PARTNERS are an average per exhibitor of
of 2013 attendees believe the expo floor represents the best in tech trends and advancement
246
Tap into Global Markets
60+
Countries from across the globe representing all 5 continents
95%
Believe their time was well spent
3
find out more
teradata-partners.com Source: The Partners User Group; All data is based on historical insights from registered attendees of the PARTNERS Conference & Expo (2011, 2012, 2013).
www.teradata-partners.com
Exhibitor Sponsorship Comparison Chart Sponsorship Levels at-a-Glance
(Limit of 5) Bronze Silver Gold Platinum Diamond
2014 Sponsorship Benefits
Turnkey booth (signage at sponsor expense)
10’x10’
10’x10’
Comped full-conference passes (valued at $2,195 each)
2
Comped exhibit staff passes2
2 2
1
Factoids displayed in rotation during General Sessions (on slides during walk-in)
Name recognition at two special events
10’x20’ 2
20’x20’
20’x30’
4 8
4 8 12
3
(Sunday Night Reception and Tuesday Exhibitor Reception)
Private meeting space in Expo Hall
Option to have a banner hung above exhibit booth
Option to purchase ONE pre-conference email blast
Recognition in keynote speeches
Option to purchase ONE post-conference email blast
Speaking spot3
Hyperlink from conference website to sponsor website
Exclusive media briefing (subject to Teradata PR approval)
Special recognition in General Sessions
Sponsor logo rotation during General Sessions
Lead retrieval device (not for use during breakout sessions)6
5
Additional exhibit staff passes for purchase ($750)
2
Prospect/customer exhibit-only day passes available for purchase ($150)5 Sponsor logo with a link to the sponsor’s page will be displayed on the virtual sponsor page Number of words in company description posted on website and in Conference Program4
New this year!
With Turnkey Without Turnkey
50 50 50 75 100
$11,000 $9,200
$18,000 $16,200
$27,500 $24,500
$50,000 $45,000
$100,000 $90,000
You have options! Simplify your sponsorship with a turnkey booth package or bring your own booth!
Diamond Sponsorship Booth Size Upgrade Options 30'x30' Booth Expansion (900sf from 600sf) plus 6 exhibit staff passes with turnkey ….….….….….….….….….….….….….….….….….….….….….….….….….….….….… 30'x30' Booth Expansion (900sf from 600sf) plus 6 exhibit staff passes without turnkey ….….….….….….….….….….….….….….….….….….….….….….….….….….…
$24,000 $19,000
30'x40' Booth Expansion (1,200sf from 600sf - Maximum Size) plus 12 exhibit staff passes with turnkey ….….….….….….….….….….….….….….….….….….….… 30'x40' Booth Expansion (1,200sf from 600sf - Maximum Size) plus 12 exhibit staff passes without turnkey ….….….….….….….….….….….….….….….….….… Diamond Sponsorship Upgrade Options (Only available to 5 Diamond Sponsors until June 13, 2014)
$48,000 $38,000
Wednesday Gala Reception Sponsorship (Exclusive—includes sponsorship of band) ….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….…
$30,000
Interactive Technology Sponsorship (Mobile App and/or BuzzLounge Sponsor) ….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….…
$18,000
Omni-Branding Sponsorship: refreshment breaks in BuzzLounge ….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….…
$25,000
Barista Wagon Sponsorship ..................................................................................................................................................................................................................................…
$20,000
Luncheon Presentation Sponsorship ….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….….…
$10,000
Full-Conference passes include: daily breakfast and lunch, admittance to General Sessions, Educational Breakout Session, Sunday Welcome Reception, Expo Event and Wednesday’s Gala Event. 2 Exhibit Staff passes include: daily breakfast, lunch, admittance to General Sessions, the Sunday Welcome Reception, Expo Event and Wednesday’s Gala Event. Additional exhibit booth staff passes are available for $750 each. New this year! • Purchase a traditional package that includes a turnkey booth with high-quality header sign. • Bring your own booth property! 3 Exhibitor track session: Platinum sponsors have the opportunity to present in the Exhibitor track if contract is received by July 21, 2014. 4 Company name and description in printed Conference Program (Must receive commitment prior to materials submission deadline). 5 Exclusive media briefing opportunity (subject to Teradata Public Relations approval). 6 Lead retrieval system for use during PARTNERS Expo (not for use in breakout sessions). 1
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2014 Teradata PARTNERS Conference & Expo
Exhibitor Packages & Sponsorships Sponsorship Levels Diamond Package (Limit of 5)
Get high-profile exposure throughout the entire conference and on the PARTNERS website. In addition, Diamond Sponsors receive a spotlight company description in the conference program and private meeting space on the Expo floor.
Diamond Sponsor Investment: Customizable Turnkey Booth: $100,000 Bring Your Own Booth: $90,000 (Prices do not include the cost of Xtra Xposure Packages. For Turnkey booth option, Sponsor will receive a $10,000 credit towards the cost)
Platinum Package
The Platinum Sponsorship provides companies with comprehensive promotional opportunities throughout the conference, plus a dose of special recognition. Platinum Sponsorship includes a 75-word company profile in the conference program, recognition in keynote speeches, and more.
Platinum Sponsor Investment: $50,000 with Turnkey $45,000 without Turnkey Note: The Luncheon Presentation Upgrade is available to Platinum sponsors in place of their regular breakout session after June 13, 2014. Platinum Sponsor Upgrade Cost is $10,000.
Gold Package
The Gold Sponsorship provides a solid marketing presence at the Expo with prime exposure at the General Session, a special media briefing opportunity and more.
Gold Sponsor Investment: $27,500 with Turnkey $24,500 without Turnkey
Silver Package
The Silver Sponsorship offers key opportunities for promotion at the Expo, General Session and more.
Silver Sponsor Investment: $18,000 with Turnkey $16,200 without Turnkey
Bronze Package
The Bronze Sponsorship provides opportunities for promotion at the Expo while keeping costs to a minimum.
Bronze Sponsor Investment: $11,000 with Turnkey $9,200 without Turnkey
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www.teradata-partners.com
Diamond Sponsor Upgrade Options Xtra Xposure
Xtra Xposure packages are available to Diamond sponsors until June 13, 2014. Any available Xtra Xposure packages will be offered for purchase to other sponsors after June 13, 2014. All items offered are subject to fulfillment deadlines – sponsors signing up past a fulfillment deadline or not providing necessary fulfillment materials by a deadline will forfeit the benefit (no refunds).
Choice of one of the following exclusive Xtra Xposure options! (Upgrade options are at additional investment listed) • Sponsor the Wednesday Gala Reception – $30,000 Your exclusive sponsorship of the Wednesday Night Gala Event includes: • Introduction of the band and a VIP meet & greet with the band members (limited to 7 people). • Prominent mention of your sponsorship on the website, in printed materials and in both General Sessions. • Signage posted throughout the gala venue. • Napkins with your logo distributed during the Gala. • The opportunity to distribute giveaway items at the door (giveaway items are at your option and expense and must be pre-approved by conference management prior to distribution). • Mobile App Sponsorship: Interactive Technology Upgrade – $18,000 Exclusive sponsorship of the PARTNERS Conference Mobile App. The PARTNERS Mobile App will be the go-to source for attendees to connect and stay up to date during the conference. Your sponsorship will put your name with them everywhere they go. • BuzzLounge Sponsorship: Interactive Technology Upgrade – $18,000 Exclusive sponsorship of the PARTNERS BUZZLounge for social media. The BuzzLounge is where attendees relax and recharge at the same time. It’s the perfect place for your message. • Omni-Branding Upgrade – $25,000 Be the exclusive sponsor of every break plus two additional exclusive logoed items from the à la carte sponsorship list. • Barista Wagon Sponsorship - $20,000
For more details about these and other sponsorship opportunities, please visit www.teradata-partners.com/exhibitors
Diamond Sponsor Booth Upgrade Options
Diamond sponsors have the opportunity to upgrade from the standard 20'x30' booth at just $80/square foot with a turnkey booth or $64/square foot without the turnkey. Upgrade includes electricity for the expanded turnkey booth structure plus two additional exhibit staff passes per 100sf of additional space. 30'x30' space (increase to 900sf from 600sf booth space): $24,000 with Turnkey 30'x30' space (increase to 900sf from 600sf booth space): $19,000 without Turnkey 30'x40' space (increase to 1,200sf from 600sf booth space): $48,000 with Turnkey 30'x40' space (increase to 1,200sf from 600sf booth space): $38,000 without Turnkey
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2014 Teradata PARTNERS Conference & Expo
Exhibitor Packages & Sponsorships New in 2014! Diamond Speaking Opportunity Option As a Diamond sponsor, you have the option of taking a speaking opportunity in a breakout session or to upgrade to a Luncheon Presentation on Monday or Wednesday. Luncheon Presentations provide an excellent opportunity to tell your story without competition from sessions to an audience that has RSVP’d to attend! It’s a unique opportunity to speak directly to top data-driven business professionals from around the world. We’ll even help you prepare. • The sponsor will determine the theme and subject matter for the Luncheon Presentation. • An attendee’s ability to RSVP is to be built into the message via web links or other response-collection means. The RSVP list will be sent directly to you, and management of the RSVP list will be your sole responsibility. Room capacity will accommodate 80 people. • You will receive a dedicated room for the presentation during the lunch break. Every effort will be made to honor the date requested, but dates will be assigned on a first-come, first served basis. No more than three Luncheon Presentations will be scheduled. Luncheons will be scheduled on Monday and Wednesday (none will be scheduled on Sunday, Tuesday, or Thursday). • The Luncheon Presentation will be 45 minutes in length (30 minute presentation plus 15 minute Q&A) and will include lunch served in the room. The menu being served that day will be brought in for the attendees. • Lead retrieval devices can be used during the Luncheon Presentation to track and verify attendance.
Luncheon Presentation Upgrade Cost: $10,000 Diamond sponsors have the exclusive right to upgrade to a Luncheon Presentation until June 13, 2014. After that date the option will be made available to Platinum sponsors to purchase. This option will be sold on a first-come, first-served basis. Deadline to commit to this sponsorship: August 15, 2014.
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www.teradata-partners.com
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2014 Teradata PARTNERS Conference & Expo
2014 À la Carte Sponsorship Opportunities Sponsorship Opportunities Make sure your message stands out at PARTNERS with a creative, promotional sponsorship that reaches thousands of Teradata users and prospects from leading corporations and industries worldwide. A variety of sponsorship packages and à la carte options are available to enhance your company’s visibility throughout the Conference & Expo, including promotional items, special events, interactive and social networking opportunities, and more!
Teradata Americas Customer Appreciation Night Joint Sponsorship Teradata Americas Customer Appreciation Night Joint Sponsorship is an excellent opportunity to thank our mutual customers and prospects for their business and gives participants the opportunity to network and decompress from formal PARTNERS sessions. Support your company’s branding efforts and build client relationships with the Americas Teradata sales teams, while hosting customers and prospects at this fun, informal evening event.
Interactive Technology Sponsorships Conference attendees need to keep in touch during the conference. Several high-traffic, high-touch Interactive Technology Sponsorships are available to keep your brand top of mind.
Wireless Café This comfortable lounge area in the Expo Hall is always busy and your brand will extend beyond the lounge with this sponsorship. • A link to your website from the PARTNERS website • Company recognition in the Conference Program as an Interactive Technology Sponsor • Special sponsorship recognition during the conference keynote address
Teradata’s targeted industries – including Retail, Travel, Transportation, Hospitality, Government, Communications, Media, Entertainment, Publishing, Utilities, Financial, Healthcare, Life Sciences, Insurance, Manufacturing, Oil & Gas, and Strategic Alliances – combine for one fun-filled night.
Investment: $10,000
Sponsorship is limited to four strategic partners, who are also PARTNERS Conference sponsors, and includes:
Message Center
• Recognition as a sponsor on the Americas Customer Appreciation Night invitation. An email invitation will be sent to ALL customers/prospects from the Americas registered to attend the PARTNERS Conference. Email also goes to every Americas Teradata Associate registered. • Three hours of networking with customers, prospects, and Teradata sales teams from the Americas (USA, Canada, and Central/Latin America) • Three-hour open bar and buffet • DJ or musical entertainment, depending on the venue • Your company logo displayed in a prominent location within the event site (site TBD) • One skirted 8’ table for sponsor to provide giveaways (if desired, at sponsor’s own expense, as permitted by the venue and approved by show management)
The Message Center is a go-to source for communicating at PARTNERS. This hard-wired Internet access/message center will be branded with signage displaying your name and logo throughout the area. Sponsorship includes: • A link to your website from the PARTNERS website • Company recognition in the Conference Program as an Interactive Technology Sponsor • Special sponsorship recognition during the conference keynote address
Investment: $10,000
Wireless Hot Spots
• Ten invitations for your company associates to attend the Americas Customer Appreciation Night event.
Put your name and logo on signage at the wireless hot spots located throughout the venue and on the home page whenever an attendee accesses the wireless internet. You can advertise your services and embed a hotlink to your website to conduct surveys, run demos and more.
Investment: $15,000
Investment: $10,000
Motor Coach Upgrade Option (if venue requires transportation)
BuzzLounge
(Sponsorship approval is at Teradata Americas discretion.)
Sponsor four motor coaches that will provide round-trip shuttle transfers to and from the event site. Your company logo will be displayed on each of the four motor coaches. If video is available on the coaches, you will be entitled to have a video play on the motor coach displays during round trip transportation (sponsor to provide their own video).
Investment: $2,500 9
The BuzzLounge is a hive of interactivity and engagement where attendees are sure to be drawn in between sessions. Showcasing the latest cutting edge technology, your sponsorship includes: • One skirted table for sponsor to display collateral • Digital signage opportunity to display your logo • Printed sign with your logo and message
Investment: $10,000
www.teradata-partners.com
Additional Branding Opportunities Water Stations/Beverage Coolers and Branded Recycle Bins Sponsor (Exclusive) Become the most “refreshing” sponsor at PARTNERS! Your logo will appear on all water stations in all individual session rooms. The sponsor also has the option to provide branded paper cups at the water station (at sponsor’s expense).
Investment: $6,000 In conjunction with this sponsorship, become the “sustainability” sponsor of the PARTNERS conference by displaying your logo on all of the receptacles scattered throughout the Convention Center. 6 receptacles to be branded within the meeting space.
Investment: $9,000 Investment for combined Water Cooler/Recycle Bin Sponsorship: $13,000
Badge Holder Lanyard
(Exclusive) Make sure your company’s name is noticed and remembered by everyone at PARTNERS! Showcase your logo on the badge holder lanyard that all attendees wear throughout the entire conference.
Investment: $12,000
Luggage Tags (Exclusive) Gain visibility with virtually every attendee with your name and logo on luggage tags used to label attendees’ conference bags.
Investment: $12,000
Price includes the cost to produce and distribute the items.
Breakfast/Lunch As a Breakfast or Lunch Sponsor, your logo will appear on tent cards placed at every table. Sponsor has the option to provide logoed napkins at their own expense.
Investment: $5,000
Private Meeting Space
Logo on Hotel Room Keys
Enhance your interactions with attendees and new business prospects by sponsoring a private meeting space. Sponsor receives an enclosed meeting space (10'x20') on the exhibit hall floor.
Send out a branding message every time attendees access their living quarters by having your logo placed on the hotel room keys! Price includes production costs. (Co-branded with the PARTNERS conference logo)
Investment: $7,000
Conference Program Ad Put your company in front of everyone at PARTNERS by placing an ad in the printed Conference Program.
Investment: $4,500 (half page) Investment: $8,500 (full page)
Refreshment Breaks A Refreshment Break Sponsorship will put your logo on break station signage, guaranteeing visibility when attendees take time out from the busy conference schedule. Standard coffee cups and napkins with sponsor logo will be provided, (special orders costs to be assumed by sponsor).
Investment: $3,500 per day $10,000 for all three full days
(Monday-Wednesday)
Bag Insert/Seat Drops
Sponsor a conference bag insert or a seat drop at Monday’s or Wednesday’s General Session. Sponsor to produce and ship an adequate supply of items in time for distribution.
Investment: $3,000
Investment: $15,000
Logo on Hotel Room Do Not Disturb Signs Send out a branding message every time attendees leave their Do Not Disturb signs on their doors by placing your logo on these items. There will be room on this item to fit both your logo and tagline, subject to conference management approval. Price includes production costs.
Investment: $13,000
Banner in the Exhibit Hall or a Common Area of the Meeting Space Have a banner hung in the exhibit hall above your booth or in a designated area of the common meeting space. Rigging costs are included in the price, the sponsor is responsible for delivering the banner to the show site in time for rigging.
3’x6’ Banner Cost (Exhibit Hall): $3,000 4’x8’ Banner Cost (Exhibit Hall): $4,000 Inquire for pricing and locations of alternative-size banners.
Pre-Conference/ Post-Conference Email Blast* Reach attendees before and/or after they have experienced the conference with a sponsored pre or post-conference email communication. One-time blind emailing includes access charge only.
Investment: $3,500 *Limit of 4 pre-conference messages and 3 postconference messages, with one pre-conference email blast reserved for each Diamond sponsor. After August 1, 2014, any open slots will be available for purchase to Platinum, Gold, Silver, and Bronze level sponsors.
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2014 Teradata PARTNERS Conference & Expo
2014 À la Carte Sponsorship Opportunities Additional Branding Opportunities Expo Aisle Banners (Exclusive) Get additional visibility in the Expo Hall by placing your company name and logo on the aisle banners! Investment: $7,500
Price includes sign production and rigging costs.
Banners on Gaylord Opryland Event Center Lamp Posts Displayed along the walking path in front of the Event Center. Place your logo on the 15 lamp posts (30 Banners in total) placed at the entryway to the host hotel. Cost includes production and placement of banners.
Investment: $10,000
Escalator/Elevator Mats Display your name and logo on the carpet leading into the event area. Cost includes production of customized carpet–subject to conference management approval. Sponsor must utilize Hotel’s preferred vendor (Freeman Decorating) for creation, installation and removal of carpet. 2 escalator locations and 3 sets of elevators available within the meeting space (5 total locations)
Investment: $3,000 per location
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Branded Floor Stickers Display a sponsor logo and marketing message on a customized floor sticker in the exhibit hall in front of your booth or in an alternative area of the meeting space. Sponsor must utilize Hotel’s preferred vendor (Freeman Decorating) for creation, installation and removal of stickers. Consult Ken Bacon at ken@real-timeevents. com (702-944-9683) to discuss location options.
Investment: $1,000 per sticker
Branded Mirror Clings in Public Restrooms Display your Company’s Logo, marketing message and/or invitation to visit your Booth in the exhibit hall via Mirror Clings installed in the Convention Center restrooms. This is an exclusive opportunity per restroom.
Investment: $1,200 per restroom utilized
www.teradata-partners.com
Virtual Conference Sponsorship Additional Branding Opportunities
NEW! PARTNERS Virtual Event 2014 There will be plenty of eager data-driven professionals at PARTNERS this year, but what about those who won’t be able to make it to Nashville? This year, for the first time in the event’s history, you’ll be able to reach them in real-time! Imagine a virtual version of the PARTNERS event; a unique online PARTNERS experience providing comprehensive virtual participation. Complete with a virtual Exhibit Hall, the virtual event will host general sessions, breakout sessions, and links to select presentations during PARTNERS – all in an interactive environment! Virtual attendees can socialize, share insights and ask questions. Sessions will be bridged by a live “news desk” featuring Q&A with key presenters, news features and more. As a sponsor of the PARTNERS Virtual Event, you will be able to interact with MORE customers and prospects and reach NEW data-driven marketing, business and IT professionals. When they interact with you, they will be engaged at a personal capacity defined by their own terms – either connecting from their desktop or mobile devices. It’s a fantastic opportunity to connect with an even broader audience than Teradata has ever offered before! The Teradata PARTNERS Virtual Event will run Monday, Tuesday and Wednesday mirroring the schedule of the physical show in Nashville from 9:00 am to 4:00 pm EST. All live streaming sessions will be streamed with live video of the presenter, slides and audio from a breakout room at the physical conference. Virtual sponsors are not required to have a physical booth sponsorship to participate as a sponsor in the virtual event. For Virtual Principal sponsors who get a 45-minute live scheduled session as part of their sponsorship package, will need to have the presenter on-site at the physical show in Nashville to present their session with full live streaming video functionality. If the sponsor cannot be on-site in Nashville to present their session, the presenter will be able to do it remotely with just streaming slides and video from any location with a strong internet connection.
Virtual Virtual Virtual Principal Major Supporter Sponsor Sponsor Sponsor Limit (5)*
$20,000 $15,000 $2,500 Live Event Booth
60 day hosting of booth or logo during on-demand event
Lead delivery/reports during live-event and on-demand event
Virtual Booth Features Live virtual exhibit space
Live chat/emails with attendees
1 included Booth staff – live chat/emails Unlimited $200/each additional Virtual booth builder/customer service
In-booth product demo video/webcast (supplied by exhibitor)
30-minute 15-minute video video
1 piece 10 pieces Brochures/collateral downloads $150/each maximum additional Social games/gamification in booth
Link to company website
Virtual briefcase collateral insertion
3 pieces
2 pieces
1 piece
Rotating logo banner in lobby Logo placement in exhibitor directory
Virtual Event Webcast Opportunities Live event session – 45-minute live scheduled session
Premium Placement (Centered)
On-demand webcast – 30 minute webcast (supplied by exhibitor)
$3,500 $3,500 $3,500
Live event chat – 30 minute schedules after session (session attendees delivered to booth chat area post-session)
Event session archived 60 days during on-demand event Virtual Event Promotional Opportunities Included in exhibit hall game
Exhibit hall game prize sponsor – company name or $5,000 $5,000 $5,000 logo placed on game promotions – live-event (1 only) Logo placed in exhibitor directory on conference website with 100 word description
Link to company website from exhibitor list on conference website
News Desk Presence Live interview
1-5 minute 1-5 minute 1-5 minute interview interview interview
10-second bumper/commercial (2 plays)
Logo mug presence (supplied by exhibitor) 1 segment exposure guaranteed
$100 $100
*Diamond Sponsors for the physical conference will receive first priority to purchase the Diamond Virtual Sponsor opportunities, until June 6, 2014. After June 6, 2014 the Virtual Diamond Sponsorship opportunities will be open to everyone on a first come, first served basis. 12
2014 Teradata PARTNERS Conference & Expo
Virtual Conference Sponsorship Branding Opportunities NEW! PARTNERS Virtual Event 2014 Virtual Event Sponsorship will include:
Exhibitor Success Factors
• Dedicated Virtual Sponsor section allowing attendees to see your video presentations, download your collateral, and interact directly with your topic specialists
• Exhibitors need to have staff member(s) dedicated to the virtual event during the event hours to staff the exhibitor booth and drive engagement and conversation
• Booth attendee list provided for your lead generation follow-up • A great deal of relevant content that will still be available for 60 days after the event to keep them coming back Exhibitor/Sponsor Benefits: • Meet attendees and generate leads in your virtual booth • Demonstrate your products and services to a targeted, qualified audience of Business, Marketing and IT decisionmakers and influencers • Foster relationships with attendees in your virtual booth • Immediately communicate with attendee prospects using the event’s instant messaging and chat capabilities • Strengthen product brand and enhance media visibility • Post key product and service information that attendees can review, download and share • Answer questions from interested prospects anytime during the realtime event day as well as three months afterwards via email notifications • Extend product and brand visibility beyond the live-event day – the virtual conference is make available “ondemand” for an additional three months Access Detailed Lead-Generation Information • Full contact information, including name, title, company and contact information • Complete record of your live chat or email conversations with prospects • Ability to track the activity and interest areas of prospects who visit your booth • Ability to rank leads by criteria you choose based on the activity within the event – or even by demographics and other attendee profile information • Real-time access to your new sales leads
• Staff members can be in any remote location. Group chat and private administration chat allows multiple remote staff members to communicate or escalate chat questions to qualified parties • Exhibitors will need to have approximately 4 hours dedicated prior to the event to go through platform training and upload their collateral and assets • Customer support will be offered at no charge to exhibitors for technical assistance when building out their booth • Booths are created with a simple-touse self service, virtual booth builder offering the exhibitor to have a customized booth for their brand or product • Exhibitors can have their virtual booth created for them at an additional charge of $500.00, but will still need to attend training to manage prospect interactions
www.teradata-partners.com
Exhibitor Terms & Conditions Exhibitor Details Exhibit spaces and sponsorship opportunities are available on a first-come, first-served basis.
Eligibility Eligibility to be a PARTNERS Exhibitor is limited to companies that have a current partnership agreement in good standing with the Teradata Corporation. Companies that do not meet this criteria will require an explicit endorsement from the PARTNERS and Teradata Corporation. All Exhibitors must be in good credit standing with the PARTNERS. PARTNERS reserves the right to reject or cancel any application/agreement to exhibit or sponsor.
Exhibitor Service Kit Upon acceptance of your contract, PARTNERS will send you a confirmation of your exhibit package and booth designation. Booth spaces are assigned in order of request received. Payment is required to secure your booth and sponsorship selections. In June, you will receive the 2014 Exhibitor Service kit with detailed information about show hours, exhibitor set-up and dismantle guidelines, and service deadlines.
Discounts & Upgrades • Early Sign-Up Discount! Contract submissions made before June 6, 2014 will receive 10% off the booth sponsorship package price, plus you will gain maximum pre-conference exposure (Diamond and Virtual Event Sponsors are excluded). • Upgrade Discount! Are you a 2013 sponsor alumni? In 2014, if you upgrade from your 2013 sponsorship level on or before August 15, 2014, your company will receive a 15% discount off the booth sponsorship package price (Diamond Sponsors excluded).
Have an idea for a sponsorship opportunity?
Contact Ken Bacon at
[email protected] to discuss your unique idea for increasing your company’s visibility at the 2014 Teradata PARTNERS Conference & Expo.
For more details about these and other sponsorship opportunities, please visit www.teradata-partners.com/exhibitors
Contacts Ken Bacon
Exhibit Sales Manager Direct: (702) 944-9683 Fax: (509) 757-1168 Email:
[email protected]
Kathy Hastings, CMP, CMM
PARTNERS Conference Senior Manager Direct: (704) 321-0576 Fax: (866) 877-5761 Email:
[email protected]
©2014 Partners
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