2015 Media Kit - Napa Net


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NAPA Net

informing & connecting plan advisors

2015 Media Kit

NAPA Net Plan Advisor Portal

NAPAnet THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

the magazine Powered by ASPPA

MISSION

The Voice for Advisors

The National Association of Plan Advisors (NAPA) is a nonprofit organization dedicated to providing a voice in Washington and beyond for the leading retirement plan advisors in America. The source for advisors, NAPA is committed to providing timely and highly relevant content to the greater advisor community through thought leadership, legal and regulatory information, data, news, and information. The hub for this information is now the NAPA Net web portal, the NAPA Net Daily email newsletter, and NAPA Net the Magazine.

2015 Media Kit | NAPA NET | 2

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MISSION

Who’s behind NAPA NET? Uniquely created by—and for­—­the serious retirement plan advisor. The fastest growing professional association in history...with ties to a legacy association founded nearly half a century ago! Who is NAPA? 8,000 members strong and growing 75% are retirement plan advisors 150 firm partners, including all major broker-dealers, DCIOs and record-keepers More than 40 million participants are covered by the DC plans with which NAPA members work More than $4 trillion in DC retirement plan assets under management with members and firm partners What is NAPA-Net? A multi-platform approach that connects advisors with the tools and information, they need— and the insights to help them succeed. How it Works

CONTEXT CURATION

CONNECT THE DOTS

Trend, regulatory update, business change, survey data

Ties to prior coverage

Link to relevant related content/ stations

Expanded coverage in magazine

IMPLICATIONS & PERSPECTIVES

Follow-up via news update

TRENDS TRACKING 2015 Media Kit | NAPA NET | 3

NAPA Ne Plan Advisor Portal

HOW NAPA HELPS ADVISORS Advocacy Debates over a uniform fiduciary standard and the definition of investment advice under ERISA prove that policymakers in Washington have little understanding of what plan advisors do. Add in major issues like tax reform, the federal budget deficit, the economy’s uncertainty and debates about the future of 401(k) plans and it’s critical that advisors have a strong voice in Washington. That’s where NAPA comes in. We’ve developed powerful grass roots and grass tops campaigns that enable advisors to be heard clearly on Capitol Hill. Plus, NAPA has ASPPA’s political clout and expertise behind it every step of the way. Events • NAPA 401(k) Summit, March 22–24, 2015, San Diego, CA • NAPA Fly-in Forum, October 6–7, 2015, Washington, D.C.

Profiles of NAPA’s provider partners containing profiles, value added resources, white papers, territory maps, and news about significant new products and services. Magazine NAPA Net the Magazine includes in-depth articles and columns focused on the practicing plan advisor published by their own association as well an industry resource directory. It features a mix of articles and regular columns by noted experts and advisors to help practitioners keep informed. The Trusted Source For Advisors NAPA has become the trusted source for advisors, demonstrated through the consistent growth of its membership in the last year and a half.

Education NAPA provides professional education to plan advisors via the QPFC designation program and has launched the “401(k) Practice Builder” to help broker dealers train and certify advisors interested or dabbling in the DC market.

readership info readership

other

NAPA Net Daily The #1 daily e-newsletter in the advisor space, sent 11% to almost 30,000 of the retirement industry’s elite professionals each week, the Daily contains the latest analysis and commentary from the NAPA Net portal, 56% the latest insider news about the industry, and breaking news about the latest developments affecting the plan advisor community.

other $10–$50 million

other 11%

20% $10–$50 million

10–25

35%

15% 29%

$50–$100 million

13% + $100 million plan aum

$50–$100 million

21%

26-100

35% plans under management

26-100

+ $100 million

plan aum

plans under managemen

2015 Media Kit | NAPA NET | 4 NAPA Partner Corner

10–

29%

+100

20%

other

15%

+100

21%

13%

56%

info

NAPA Ne Plan Advisor Portal

Digital

NAPA-NET.ORG AD DIMENSIONS A Top Leaderboard (728 x 90) B Skyscraper (160 x 600)

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NAPAnet NAPAnet NAPAnet

NAPAnet THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

the magazine

the magazine

the magazine

FALL 2013 • NAPA-NET.ORG

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FALL 2014 • NAPA-NET.ORG

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winter 2013 • NAPA-NET.ORG

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the magazine Powered by ASPPA

What’s Next?

DC POWeR HITTeRS

...and Who’s Driving

NAPA’s List of Top 25 Washington Officials Shaping Retirement Policy

NAPA’s Top 10 DC Innovators

AD rates One Time Rate: Firm Partner: $10,500 Non-Firm Partner: $14,000

6 Consecutive Issues: Firm Partner: $48,500 Non-Firm Partner: $70,000

CIRCULATION: 12,000+

production calendar ISSUE

RESERVE

MATERIALS

MAIL

Spring 2015

January 23

February 13

March 16

Outcomes Issue

April 22

May 11

June 15

Summer 2015

May 22

June 11

July 15

Fall 2015

July 22

August 10

September 16

Winter 2015

September 11

September 30

November 4

NAPA: Black Book

October 20

November 10

December 16

Full Page Ads Only

Two-Page Spread

Trim Size: 10” W x 12” h Full Page with Bleed: 10.25” W x 12.25” h Full Page No Bleed: 9” W x 11”h

Trim Size: 20” W x 12” h Maintain minimum .25” safety area for live content on outside edges of each page. High Resolution, press-ready, PDF required. Preferred file format: PDF/X-1a; marks must be at least 0.125” from trim; safety area must be at least 0.375 from trim edge; all color images must be CMYK Images: 300 dpi Line art: 1200 dpi

Contact Information Erik Vander Kolk, Publisher [email protected] or 203.550.0385

For advertisement delivery instructions contact Renato Macedo: [email protected] or 703.516.9300 x165

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NAPAnet

NAPAnet NAPAnet NAPAnet THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

the magazine

the magazine

the magazine

FALL 2014 • NAPA-NET.ORG

FALL 2013 • NAPA-NET.ORG

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Powered by ASPPA

winter 2013 • NAPA-NET.ORG

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THE OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF PLAN ADVISORS

the magazine Powered by ASPPA

DC POWeR HITTeRS

NAPA’s List of Top 25 Washington Officials Shaping Retirement Policy

What’s Next?

...and Who’s Driving NAPA’s Top 10 DC Innovators

editorial calendar SPRING — DISTRIBUTION AT NAPA 401(K) SUMMIT Cover Game On! Gamification — More Than a Feeling Features Misbehavioral Finance: Motivating plan sponsors to do the “right” things “Wingmen” — The Top Industry Wholesalers

SUMMER — DISTRIBUTION AT NAPA FLY-IN Cover Fiduciary Focus — What it Means to Advisors Features View from the Summit (coverage from the NAPA 401(k) Summit) Solving the entry-level advisor crisis

FALL Cover

“Glass” Acts: Top female retirement advisors who have broken through the glass ceiling, and are making a difference.

Features Rollover Roulette: How rollovers can make — or break — your business Managing managed accounts

WINTER Cover Technology Trends That Will Rock Your World Features Holistic “Medicine”: Moving beyond financial wellness Power Players: Top 10 Retirement Plan Innovations: The individuals who are moving — and shaking — the retirement plan industry. Outcomes Issue

SPECIAL ISSUE #1 Retirement Income Outcomes: The path to — and through — retirement.

NAPA Black Book

SPECIAL ISSUE #2 An Advisor’s Insider’s Guide to the Industry’s Top Broker-Dealers, Record Keepers, DCIO Firms, and Aggragators.

Media Kit | NAPA NET | 7

NAPA Ne Plan Advisor Portal

NAPA NET PORTAL STATIONS... Provide a topic-specific indexing of the news for ready reference.

TECHNICAL COMPETENCE

SALES & MARKETING

PRACTICE MANAGEMENT

PLAN OPTIMIZATION

401k Education

Cross Selling

Business Growth Strategies

Balanced Funds

403b Plans

Marketing

Business Systems

Behavioral Finance

Defined Benefit Plans

Prospecting

Client Services

Benchmarking Performance

Defined Contribution Plans

Requests for Proposals

Industry Trends & Research

DC Plan Design

ERISA

Sales Management

Practice Management

Capital Preservation

Fiduciary Governance

Social Media Strategies

Professional Development

Global Investing

IRA Rollover

Strategic Partnerships

Service Providers

Index & Passive Strategies

Multiple Employer Plans

Investment Management

Non-Qualified Plans

Mutual Investments

Regulations & Compliance

Non-Mutual Fund Vehicles Retirement Income Target Date Funds

Technical Competence An in-depth look at the “nuts and bolts” of the retirement market, focusing on ERISA and DOL regulations promulgated under its authority. All plan types are covered, including 401(k), 403(b) 457 and non-qualified plans, as well as IRA rollovers.

Sales & Marketing A focus on how advisors find new business, including prospecting, marketing, branding, cross-selling, strategic partnerships, and social media. Experts in these areas illustrate best practices in these topics with real life examples and provide helpful commentary and resources.

Practice Management Unique perspectives on ways that advisors can profitably and successfully run their businesses. Everything from practical topics like business systems, advisor fees and client services, as well as professional development and growth strategies to overall industry trends that can shape future approaches, to ethics and compliance. This is also where information on various service provider-partners and vendors whose skillsets can be leveraged to build, grow, and manage advisor practices.

Plan Optimization Insights on the varied types of investments and plan design structures that advisors use to optimize or improve outcomes for plan sponsors in general, and plan participants specifically. With a growing focus on plan outcomes, this is where advisors will find insights and resources within these topics to help them achieve better results for their clients—and their own practice.

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NAPA NET DAILY Circulation: 30,000 E-MAIL NEWSLETTER ADVERTISING RATES CARD**

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A Top Leaderboard (728 x 90)*

$825

B & C Island (300 x 250) $825 *

FILE SIZES AND ANIMATION SPECS

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nn Maximum file size is 39kb. Static JPG or static GIF only. There is no rich media on the newsletter. MATERIAL DEADLINE nn Creative must be received three business days prior to the campaign drop. nn Creative emailed directly to: [email protected] nn Linking URL for ad to be supplied. nn URL must be in the format “http://” not “www.” * Must supply text along with each ad. Up to 3 lines of text with 65 characters per line. ** Starting January 1, 2015.

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• • •

The NAPA Net Daily has quickly become the most-read daily newsletter for serious plan advisors for market, practice management and regulatory information Nearly 21,000 unique visitors/month 30,000 newsletter opens per week NAPA Net Daily has deeply affected the market and has been embraced by busy plan advisors and industry professionals

21,000 / 30,000 unique visitors month

newsletter opens/wk. 2015 Media Kit | NAPA NET | 9

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2015 TERMS AND CONDITIONS

PRINT AND DIGITAL ADVERTISING*

* The Advertising Terms and Conditions (“Terms”), together with the applicable Insertion Order (“Order”), are an agreement (“Agreement”) between the advertiser/agency identified on the Order (“Advertiser”) and NAPA (“Publisher”). These terms and conditions apply only to those advertising in ASPPA, NSTA, NAPA, and/or ACOPA.

A. Payment: Invoices are sent upon receipt of advertiser’s order. Payment is required before advertiser’s ad is published and due upon receipt of the invoice. Advertisers can pay by either credit card or check. By submitting your credit card information, you agree that your credit card will be automatically charged on the date that ad materials are due for each contracted ad. Advertisers more than 60 days in arrears on any Publisher invoice must pay all outstanding invoices or, at Publisher’s discretion, submit payment with copy before any current or future insertions will be accepted or run. Subsequent ads will be published once the account is brought current. Invoices rendered will be accepted as correct unless Publisher is notified in writing within 10 day of billing date. B. Limitation of Liability: Advertiser agrees to not hold Publisher responsible for any liability, loss, cost, claim, damage, or cause of action of any kind that it may suffer as a result of the transactions contracted herein, including but not limited to loss resulting from service delays and incomplete or interrupted service, regardless of cause or fault. If any proven or admitted errors or omissions have occurred, Publisher will publish a one-time paid advertisement of the same specification in a future issue at no charge for the space. C. Indemnification: Advertiser hereby agrees to indemnify and hold harmless Publisher, as well as its subsidiaries, affiliates, directors, officers, agents, and employees, from and against all claims, liabilities, and expenses, including reasonable attorney’s fees, which may result from Advertiser’s acts, omissions, or breach of this Agreement. D. Warranty: Advertiser warrants and represents that the ad materials provided by Advertiser do not violate any proprietary rights of others (including, without limitation, any copyrights or patents) and that such materials depict the Advertiser’s own original creation, or that the Advertiser has permission from the rightful owner to depict such products. E. Cancellation: All cancellations must be received in writing prior to the space reservations deadline. All premium positions and sponsorships are non-cancelable; and Advertiser is fully responsible for all media purchased pursuant to this Agreement. F. Advertising Materials: Advertiser is responsible for providing all information and digital artwork to meet the ad’s specifications and requirements. Publisher reserves the right to determine the suitability of all ads submitted for publication, and reject advertising that does not meet the editorial criteria and/or specifications and requirements, and require suitable replacement materials by publication deadline.

2015 Media Kit | NAPA NET | 10

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contact Erik Vander Kolk Publisher 203.550.0385 email: [email protected] 4245 N. Fairfax Drive Suite 750 Arlington, VA 22203 800.308.6714 www.napa-net.org

PARTNER

CORNER

The NAPA Partner Corner connects plan advisors with leading record keepers and DC Investment Only (DCIO) firms, highlighting their services, resources and positioning in the market, as well as business metrics and contact information for their sales and support people. Currently, only NAPA Firm Partners at a certain membership level have the opportunity to publish a basic (one-third page) or enhanced (full page) listing in the Partner Corner. The same information that is provided in the pages that follow is also available in enhanced online form on NAPA Net, at http://www.napa-net.org/.

NAPAPARTNERCORNER MISSION A UNIQUE OPPORTUNITY FOR NAPA FIRM PARTNERS ONLY On Oct. 1, 2012, the National Association of Plan Advisors launched the NAPA Net Portal, an online service dedicated to the needs of the nation’s leading retirement advisors. In addition to having breaking news and information, NAPA recruited the leading names in the industry to contribute content, articles and thought leadership to make it the most comprehensive online resource in the industry. Since its launch in October 2012, NAPA Net and the Daily have achieved the following:

NAPA Firm Partners now have the opportunity to leverage the audience through a 12-month, comprehensive public relations and marketing campaign targeting plan advisors through the NAPA Partner Corner. The Corner includes: •

The ability to publish press releases, white papers and thought leadership in the new Partner Corner section of the NAPA Net Daily, sent to nearly 30,000 advisors.



A comprehensive 500 word listing where your company can post key information, as well as the features and benefits of your services so that when advisors do a search, they will find your offerings.



Partners that choose the enhanced listing in NAPA’s Partner Corner will be able to provide a 2–3 minute video from the head of the retirement business outlining to the plan advisor community that NAPA serves their products, services, and strategies. This video will permanently reside in the online directory dedicated to the Partner and may be updated twice annually.



Both enhanced and basic listings in the NAPA Partner Corner may include a fact sheet, territory map and key contacts from the Partner which will reside on dedicated pages in the online directory only.



Territory map of your salespeople with contact information.



Complete listing and description of Partner’s value add resources with either links to your website or the actual resource available. In addition, there will be an index of resources by subject area with links back to the applicable Partner Corner.



A listing in the new NAPA Net the Magazine sent to the top 10,000 retirement advisors.

• Over 20,000 unique visitors per month and growing. • Over 30,000 subscribers to the NAPA Net Daily email newsletter. • Average visit on the site of more than 5 minutes.

Annual Investment for NAPA Firm Partners Only: $12,000

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NAPA FIRM PARTNERS as of DECEMBER 2014 BROKER DEALER AXA Equitable Bank of America Merrill Lynch Capital Analysts of the Midwest, Inc. (CAMI) Commonwealth Financial Network Financial Telesis ING Financial Partners John Hancock Financial Network LPL Financial MML Investors Services Morgan Stanley NFP Securities, Inc. Princor Financial Services Raymond James Signator Investors Transamerica Financial Advisors UBS Financial Services Wells Fargo Advisors DCIO AllianceBernstein Allianz Global Investors Distributors American Century Investments American Funds BlackRock BNY Melon Asset Management Capital Innovations Cohen & Steers Capital Management Eaton Vance Federated Investors Fidelity Investments Franklin Templeton F-Squared Investments Goldman Sachs Asset Management ING U.S. Investment Management Invesco Jensen Investment Management John Hancock Investments JP Morgan Legg Mason MFS Investment Management Company Nuveen Investments

OppenheimerFunds Parnassus Investments PIMCO Pioneer Investments Putnam Investments RidgeWorth Investments T. Rowe Price Thornburg Investment Management Transamerica Funds WisdomTree Asset Management RECORD KEEPER ADP Retirement Services Alliance Benefit Group – National American Funds Aspire Financial Services Benefit Plans Administrative Services (BPAS) BlueStar Retirement Services Charles Schwab & Co. CPI Qualified Plan Consultants DailyAccess Fidelity Investments Great-West Financial Guardian Retirement ING Retirement Services InspiraFS John Hancock Retirement Plan Services JP Morgan July Business Services Lincoln Financial Group MassMutual Retirement Services Milliman Mutual of Omaha Retirement Services Nationwide Financial North American KTRADE Alliance OneAmerica Pentegra Principal Financial Group Putnam Investments T. Rowe Price Transamerica Retirement Solutions The Standard Vantage Benefits Administrators

RIA 401(k) Advisors — Arizona Alliance Benefit Group – North Central States Argentus Partners Blue Prairie Group Capital Analysts of the Midwest, Inc. (CAMI) CAPTRUST Financial Advisors Cooney Financial Advisors Deane Retirement Strategies, Inc. Dice Financial Services Group Direct Retirement Solutions EHD Advisory Services, Inc. Envestnet Retirement Solutions Fiducia Group, LLC Fiduciary Consulting Group at PSA Fiduciary Consulting Group, LLC Gordon Asset Management, LLC Graystone Consulting, a business of Morgan Stanley Greenspring Wealth Management HighTower Advisors­—Arizona Hutchinson Financial Inc. Institutional Investment Consulting InterServ, LLC Karp Capital Management (k)ornerstone 401k Services LAMCO Advisory Services Latus Group LeafHouse Financial Advisors Longview Financial Partners, LLC Mayflower Advisors, LLC MCF Advisors MillenniuM Investment & Retirement Advisors Nicklas Financial Companies Precept Advisory Group Presidium Retirement Advisers Principled Advisors Retirement Fund Management Retirement Resources Investment Corp. RPS Retirement Plan Advisors, Inc. SageView Advisory Group Shea & McMurdie Financial Stonegate Wealth Management

Strategic Wealth Management The Maresh Yoshida 401k Group Tsukazaki & Associates, LLC Vigilant Financial Partners OTHER 401(k) Rekon American National Bank of Texas Trust BenefitsLink.Com, Inc. / EmployeeBenefitsJobs.com Boston Research Group Boulevard R Broadridge/Matrix Financial Solutions Center for Fiduciary Management /FiRM Colonial Surety Drinker, Biddle & Reath, LLP Ferenczy & Paul, LLP Fi360 Fiduciary Benchmarks Galliard Capital Management Gross Strategic Marketing GROUPIRA iJoin Solutions, LLC Integrated Retirement Initiatives NAPLIA PenChecks, Inc. Pension Resource Institute, LLC Pershing Retirement Learning Center Retirement Revolution ShoeFitts Marketing The 401(k) Coach Program The Retirement Advisor University(TRAU) The Retirement Readiness Institute The Wagner Law Group UpTick Data Technologies vWise, Inc. Wealth Management Systems, Inc.

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MULTI-MEDIA PRICING MULTI-MEDIA

PARTNER

NON-PARTNER

Webcasts

$15,000

N/A

Video

$7,500

N/A

Webcasts. Monthly co-sponsored webcasts hosted by NAPA executives and leading providers and advisors covering timely, cutting edge topics.

Podcasts. Advisors spend unproductive time in cars or commuting to work—NAPA Net is producing 10–15 minute podcasts which providers can use to deliver substantive messages about their firm, the market or new products and services. Many advisors would like to get periodic updates from portfolio managers from investment companies about their particular fund, the market segment covered by the fund or the economy in general. Use NAPA’s podcasts to connect these managers with your key distribution manager in an effective and efficient manner. Each podcast will be highlighted in NAPA Net’s Daily newsletter and stored in the NAPA Net Partner Corner.

Video. Interviews with leading providers, advisors and broker dealers discussing important topics and updates about them and their firms (5–10 minutes). Napa-net.org. The leading industry website where nearly 21,000 unique visitors come every month to stay current, interact with colleagues and find valuable industry resources.

YOUR AD HERE

SPONSORED VIDEO YOUR AD HERE YOUR AD HERE

STANDARD ONLINE ADS

2015 Media Kit | NAPA NET Partner Corner | 3

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NAPAPARTNERCORNER

ONLINE ENHANCED

PRINT MAGAZINE BASIC

ENHANCED

BASIC

NAPAPARTNERCORNER

NAPAPARTNERCORNER OneAmerica

Firm Profile Legg Mason has a rich history in the DC market and is making strong moves to become more prominent in the DCIO arena. Though Legg Mason has never owned a record keeper as other well-heeled DCIOs have, they did own a brokerage firm and created private-label services with other record keepers for their advisors looking to access their funds. In 2005, Legg “traded” their advisors for Smith Barney’s funds to focus on managing money. (Those advisors are now part of Morgan Stanley.) While Bill Miller is Legg’s most renowned portfolio manager, the firm is comprised of eight different independent money managers which have access to shared services like the DCIO group headed by industry veteran and thought leader Gary Kleinschmidt. The network of independent investment managers includes: Batterymarch Financial Management An equity specialist focused on bottom-up stock selection, integrated risk control and cost-efficient trading. An early entrant into overseas investing, too. Brandywine Global Investment Management Pursuing value since 1986 across equity and fixed income, globally and in the United States. Historically institutionally focused, the firm has both a boutique’s agility and a leader’s stability and resources. ClearBridge Investments Equity manager with more than 45 years of experience and long-tenured portfolio managers who build income, high active share or managed volatility portfolios. Legg Mason Global Asset Allocation Offers global expertise in strategic and tactical asset allocation and custom risk management. Solutions-focused, the firm combines asset allocation with Legg Mason’s independent manager expertise. Legg Mason Global Equities Group A collection of specialty firms dedicated to global equities. Each pursues its own strategy while benefiting from Legg Mason’s global scale. LMGEG includes: Esemplia Emerging Markets, Legg Mason Poland and Legg Mason Australian Equities. The Permal Group A global pioneer in multi-manager, multi-strategy alternative investing. The firm has made investments in new and established hedge fund managers across strategies, asset classes and regions since 1973. Royce & Associates Known for its disciplined, value-oriented approach to managing small caps. An asset class pioneer, the firm’s founder is one of the longest tenured active mutual fund managers.

42

nn nn nn nn nn nn nn nn

750-word written profile Business metrics Territory map/key contacts Banner ad & logo Video (2-3 minutes) Value add services White papers News releases

nn 250-word written profile nn Business metrics nn Territory map/key contacts

n a p a

n e t

t h e

Western Asset Management One of the world’s leading global fixed-income managers. Founded in 1971, the firm is known for team management, proprietary research and a longterm fundamental value approach. The firm focuses on 1,200 plan advisors who specialize in the DC market, providing a concierge-like service which gives the advisors access to Legg’s fund managers, their ERISA help desk powered by Ascensus, white papers (many of which are by ERISA expert Marcia Wagner) and other value-added services focused on the use of social media and building a pipeline of prospects. While Legg Mason “checks all the boxes” needed to make it one of the 14 Tier 1 DCIO providers, what distinguishes Legg (and very few others) is their senior management and thought leadership. Gary Kleinschmidt started in the DC business in the 1980s, moving to Ascensus (then BISYS) in the 1990s and then to Van Kampen, which was a pioneer in the DCIO market, in the 2000s. He moved to Legg in 2007 to gain access to a firm that was comprised of eight different managers and because of their focus on DC plans after the 2005 advisor trade with Smith Barney. Gary serves on the NAPA Leadership Council, the group’s governing board. Thought leadership is important for Legg Mason, which is why they created the Legg Mason Retirement Advisory Council comprised of leading professionals from various record keepers, advisory firms and broker dealers. Following a recent expansion, the Council now includes Brian Graff, Executive Director/CEO of ASPPA and NAPA. The Council supports research and thought leadership on a variety of topics, including auto-IRAs, creating undergraduate programs to attract more people into the retirement industry, and a First & 10 white paper encouraging Americans to first contribute to their retirement plan and then to contribute 10%. The DCIO market is getting more competitive and the stakes will get much higher, with fewer than 50 providers focused on the advisor-sold market and fewer than 15 who are considered in the top tier based on sales, the number of wholesalers and value-added services, as well as the quality and depth of their investments. In the future, two factors will distinguish firms within the top tier: quality of senior management and thought leadership to help clients (advisors, record keepers and broker dealers) to distinguish themselves and improve participant outcomes. Legg Mason’s DCIO group enjoys great support from the firm and will continue to be a leader in this market.

OppenheimerFunds

Key Contacts:

Key Contacts:

Sales: National Sales Desk: 1.866.313.7355 Service: National Sales Desk: 1.866.313.7355

Sales: James Howard, 212.323.5016 [email protected]

Business Metrics

Business Metrics

Key Contacts: Sales: Gary Kleinschmidt, Head of Legg Mason Retirement 215.872.1317

Retail: 89

Total: $18.1 Billion Retirement AUM:

www.leggmason.com

$50.5 Billion

$23 Billion

DC: 8

Total AUM:

DC Plans UM:

Retail: 60

$215.3 Billion

9,700 Retirement Plans UM:

Total: $20 Billion $92 Billion

Asset Allocation Funds:

Group Annuity Collective Trusts SMAs Asset Allocation Funds: TDF (To/Through/Both): Both Passive/Active/Both:

TDRisk Proprietary/Outside: Outside (American Century, DFA, Manning & Napier, Russell)

Fixed Income:

Custom Glide Path: custom models and glide paths are Financial Advisor driven

Bonds:

Distribution Model(s): advisor/direct/both):

Money Market

Advisor

Fixed Income:

Primary Market(s) Served:

Yes

Micro (<$1 Million)

Bonds:

Small ($1-$10 Million)

Yes

Mid ($10-$100 Million)

Top 5 Funds by DC Assets:

Large ($100-$250 Million): Limited Royce Total Return Fund: $381 Million Gross Sales, $1.5 Billion AUM  

Western Asset Core Bond Fund: $487 Million Gross Sales, $1.2 Billion AUM 

ClearBridge Appreciation Fund: $275 Million Gross Sales, $484 Million AUM

Yes Yes

Developing Markets Fund: $9.4 Billion, $3.2 Billion

International Bond Fund: $2.0 Billion, $508.6 Million 

Global Fund: $4.5 Billion, $774.8M

Main Street: $1.3 Billion, $274.1 Million

International Growth Fund: $2.9 Billion, $915.8 Million

Mega (+$250 Million): Limited DC DB Non-Erisa 403(b) 457 Taft Hartley

Western Asset Core Plus Bond Fund: $444 Million Gross Sales, $1.9 Billion AUM

Non Qualified IRA Fiduciary Services Offered: 3(21)

NAPA is not associated with Legg Mason.

3(38)

9/13 FN1312984

nn 750-word written profile nn Business metrics nn Key contacts

Money Market

Top 5 Funds by DC Assets (with asset total & last year new flow):

Plan Type(s):

This description was written by Fred Barstein on behalf of the National Association of Plan Advisors (NAPA). It was not written by Legg Mason.

m a g a z i n e

Active Capital Preservation Funds:

Bundled and Unbundled

Capital Preservation Funds:

Passive/Active/Both:

TDF Proprietary/Outside: Outside (Alliance Bernstein, Allianz Global, American Century, Fidelity, Russell, T.Rowe Price, and Wilmington Trust)

Service Model(s):

Active

Asset Allocation Funds: Target Risk

620,000

Mutual Fund

Collective Trusts SMAs

514,000 Retirement Participants UM:

$654 Billion as of May 31, 2013 Investments:

Investments: Mutual Fund

10,000 DC Participants UM:

Total AUM:

Total: $31.8 Billion Non-Retirement AUM:

Total AUM:

Number of external wholesalers:

Non-IRA Retirement AUM:

DC AUM: New 2012: $29.3 Billion

$23.1 Billion

DC AUM:

Number of external wholesalers: DC: 12

32 DC AUM:

Business Metrics

Royce Pennsylvania Mutual Fund: $507 Million Gross Sales, $2.3 Billion AUM

www.Oppenheimerfunds.com

www.oneamerica.com Number of external wholesalers:

Service: Ursula Henry, Vice President, Account Service Manager

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nn Business metrics nn Key contacts

DAILY NEWSLETTER

STAY IN THE SPOTLIGHT! For enhanced partners only. The ability to post relevant news on your firm’s product and service announcements, up to twice per month, with a link back to your Partner Corner page.

2015 Media Kit | NAPA NET Partner Corner | 4

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MISSION

PARTNER

CORNER

Media Kit | NAPA NET | 17

NAPA Ne Plan Advisor Portal

EDITORIAL LINE-UP NAPA Net the Magazine Inaugural Issue (October 2013) COVER ARTICLE FEATURES

COLUMNS

DEPARTMENT

TITLE

AUTHOR

DC Top Power Hitters

Fred Barstein

TITLE

AUTHOR

Whose Revenue is it Anyway?

Fred Barstein

Selling the Financial Value of Retirement Benefits

Bruce Shutan

Transitioning Broker Dealers

Elayne Demby

TITLE

AUTHOR

Inside the Beltway

Brian Graff

Inside the Plan Steward's Mind

Don Trone

Inside the Marketplace

Fred Barstein

Inside the Law

David Levine

Inside Investments

Jerry Bramlett

Inside the Plan Sponsor's Mind

Steff Chalk

Inside the Participant's Mind

Warren Cormier

Inside the Numbers

Nevin Adams

TITLE

AUTHOR

From the Editor

Fred Barstein

President's Message

Marcy Supovitz

Partner Corner Directory

In addition to the cover/features listed above, each issue will include:

net A P A N THE ZINE OF ADVIS ORS N OF PLAN

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nn NAPA “Net”—editor-in-chief column 48 nn Trends “Setting”—round up of recent surveys and research 26 eR DC POeWRS nn Fast Facts—graphic-oriented HITT nn Best Practices—tips, tools, and tradecraft insights to build a better business nn Law Review—roundup of recent litigation of interest to plan advisors nn Regulatory Radar—pending and final regulations analyzed from a plan advisor perspective nn Industry “Insides”—NAPA Net’s unique set of industry insider contributors offer insights and perspectives on issues ranging from the Beltway to the courtroom, from the plan sponsor and participant, to providers and investments Troy Cornet ppa.org tcornett@as or

art dirECt

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naPa offiCE Ent PrEsid

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Fred Barst

in people the the five will have of Meet gton who the future Washin t on ry. t impac bigges ent indust the retirem

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ngton 25 WashintFROMPol icy THE EDITOR me LETTER List of Top in NAPA’s Shaping Retire04 by Fred Barste NAPA 06 INSIDE Supovitz Officials by Marcy Ay THE BELTW 08 INSIDE Graff by Brian THE LAW 10 INSIDE N. Levine by David

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BROKER SITIONING 20 TRAN RS DEALE e R. Demby by Elayn NUE IS E REVE 44 WHOS Ay? IT ANyW Barstein by Fred C-SUITE NG TO THE 48 SELLI Shutan by Bruce

R CORNE PARTNER 33 NAPA THE PLAN THE PLAN 52 INSIDE IPANT’S MIND 12 INSIDE OR’S MIND PARTIC Cormier, SPONS C. Chalk by Warren rs and by Steff Heylige MENTS Allegra on INVEST McKinn Laraine 16 INSIDE Bramlett RS by Jerry THE NUMBE RDSHIP 56 INSIDE E. Adams THE STEWA by Nevin 18 INSIDE ENT TPLACE MOVEM B. Trone THE MARKE 58 INSIDE Barstein by Donald Fred by

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2015 Media Kit | NAPA NET | 18

QPA, tz, CPC, Supovi Marcy CLU AIK, ChFC, ECt

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or/CEo APM ly by the ed quarter Fairfax ne is publishs, 4245 North Magazi ption — The Plan Advisor For subscri tion of NAPA Net , please l Associa n, VA 22203. er service 8Nationa 750, Arlingto custom 800-30 sing and or call Dr., Suite tion, adverti above address Copyright 2013, d. the rg. informa reserve asppa.o s. All rights NAPA at ercare@ contact or in part custom Plan Advisorced in whole s tion of 6714, or l Associa not be reprodu publisher. Opinion and Nationa ne may ion of the of the authors magazi This permiss are those of NAPA. written without in bylined articles official policy the ed for express rily reflect ress notices necessa -of-add North Fairfax do not send changeNAPA, 4245 ne to ster: Please Postma — The Magazi n, VA 22203. NAPA Net 750, Arlingto on Dr., Suite ivE dirECt

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NAPA Ne Plan Advisor Portal

EDITORIAL CONTRIBUTORS

Nevin Adams

Founder and Executive Director

Brian Graff

John Ortman

The Retirement Advisor University (TRAU), Founder and Executive Director, The Plan Sponsor University (TPSU) and Editor-in-Chief of NAPA Net

Executive Director/CEO, ASPPA & NAPA

Managing Editor, NAPA Net & NAPA Net the Magazine

Director of Education and External Relations, EBRI, & Co-Director of EBRI’s Center for Research on Retirement Income

Jerry Bramlett

Steff Chalk

Warren Cormier

David Levine

Strategic Consultant, NextStep Defined Contribution, Inc., President & Founder of the 401(k) Company

Co-founder & CEO, Fiduciary Consulting & Governance Group, Inc., Founder of CHALK Advisory Board, Inc., and COO of The Retirement Advisor University (TRAU)

President and CEO, Boston Research Group

Principal, Groom Law Group

Steve Dimitriou

Don Trone

Principal Boulay Donnelly & Supovitz Consulting Group, Inc.

Founder, Fiduciary360, LP

2015 Media Kit | NAPA NET | 19

NAPA Ne Plan Advisor Portal