campaign


[PDF]campaign - Rackcdn.com2e43faba180c642097d3-8a29631b1710bee3c21c38a20840bda7.r99.cf3.rackcdn.co...

2 downloads 205 Views 17MB Size

documobiFUSE Print | TV | Mobile

THE PROBLEM 3rd party scanning technologies…

X SCANNING...

TOO MANY APPS and none of them are the brand’s REQUIRE PRE-PRESS PROCESSES for them to work (costs £££!) NONE OF THEM work across all the consumer touch-points NONE OF THEM work with video (TV & movies)

© Documobi 2017

ONLY FUSE CAN… …give a unified UX across ALL visual touch-points

© Documobi 2017

documobiFUSE enables a brand's app to link TV and all printed media (including packaging and OOH) to a mobile campaign, creating and measuring hyperpersonalised engagements from every visual touch-point

WE ARE FUSE

CLICK TO PLAY THE VIDEO © Documobi 2017

THE PATENT The system and method of embedding and linking user generated content (video, audio, social) into printed media via phones, tablets and wearable devices.

© Documobi 2017

WHO CAN BENEFIT? RETAILERS

HOTELS

UNIVERSITIES 
 & COLLEGES

FINANCIAL 
 & INSURANCE

CPG /FMCG

HOLIDAY 
 COMPANIES

FAST FOOD

PET BRANDS

NOT FOR 
 PROFIT

© Documobi 2017

FEATURES

unlimited tech sits inside the personalised campaigns across brand’s app so no 3rd content & better all clients party download experiences low cost integration

encourages app downloads, retention and usage

build better rapport and trust with brand

resalable as your own tech

innovation on the mobile platform

easy to use

© Documobi 2017

DOCUMOBI PORTAL The Portal is your self-serviced platform for creating, running, managing and reporting on your campaigns. ‹#›

© Documobi 2015

DASHBOARD

The Dashboard shows the stats across ALL of your campaigns, updated in real time. This can also be narrowed down to a specific time frame.

© Documobi 2017

CREATING CAMPAIGNS

A campaign is defined as an image or set of images/videos which link to an end point destination; either a URL or an in-app experience. © Documobi 2017

ADDING NEW IMAGES/VIDEOS

You can add more images or videos to an existing campaign at any time through a simple drag and drop interface.

© Documobi 2017

CAMPAIGN STATS

Each campaign has its own stats. The home page for each campaign gives you an overview of all the recent scans.

© Documobi 2017

SCANS

You can see all incoming scans across all campaigns. The images on the left are the ones from the scanner’s device, the images on the right are what exists in your interactive image database.

© Documobi 2017

CAMPAIGN HEAT MAPS

You can view the countries and/or cities where people are scanning the interactive images.

© Documobi 2017

LOOKING UP THE GPS

The red icon shows the point where the scan happened (according to Google).

Is this your customer’s customer? Is this Jim??? © Documobi 2017

THE FUTURE IS BRIGHT If you don’t have the in-house tools to build the mobile campaigns, don’t worry, we’ve got you covered*! *soon

‹#›

© Documobi 2015

CAMPAIGN CREATOR TOOL We are currently building a CMS system which is designed to work with FUSE out of the box. It will be a fully customisable campaign microsite creation tool where you (and your clients if you grant them access) can build dynamic campaigns complete with end to end tracking and reporting. We will worry about the scalability, security and set-up so you can focus on building the pretty and exciting campaigns to please your clients. © Documobi 2017

THE FINISHED CAMPAIGN X

You’re ready to go live!

SCANNING...

The system will build the campaign for you, including any personalisation required from the database on the campaign pages. All interactions will be tracked and logged inside the system.

© Documobi 2017

A LICENCED SOFTWARE If you’re an Agency, why build software from the ground up, when you can white label ours? Your customers will never know we’re here…sshhhh… ‹#›

© Documobi 2015

WHITE LABELLING With the white labelling program, you can: • Brand the Documobi Portal just for you. We’ll apply your logo, colour scheme and URL - you can take all the credit for the entire system! • Have your own app (that’s like the documobiFUSE app) so that, when you’re doing demos, your clients and prospects still never hear of us. As far as they’re concerned, this is YOUR technology

Bye bye documobi…

© Documobi 2017

YOU GET YOUR OWN APP! EITHER

We give you an app that looks like our demo app, ‘documobiFUSE’. Note that the template for this is strict, anything beyond its scope will be charged as bespoke development.

OR

X SCANNING...

We give you an API Key (which is what you will be selling to your clients) and you can include our technology inside your own app.

© Documobi 2017

TEAMS With Teams, you can: • Maintain multiple sub-accounts (one for each of your Clients), so that their data is segregated and secure • Provide usernames to each of your clients to view Reporting, Analytics, or even collaborate with you to build campaigns • Set access and user rights per team

© Documobi 2017

SHOW ME THE MONEY Best yet: • All of the documobi services are resalable - you can make a margin on the clicks, the brand apps/dev time and the campaigns you run or host • You set your prices, add value to the marketing process, and make money • Your clients pay you at your rates, on your schedule, any way you like • We’ll send you an itemised listing of all your sub-accounts on one monthly invoice

© Documobi 2017

GET IN TOUCH

[email protected] @documobiFUSE www.documobi.com

© Documobi 2017