Compliance


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Compliance It’s Not Just for Inbound

Shane Cordon | 801-715-5127 | [email protected]

INTRODUCTIONS Allison D. Rule Attorney Marashlian & Donahue, LLC

Eric Esfahanian Senior Vice-President Gryphon Networks

Shane Cordon Principal Product Manager InContact

Jennifer Waite Product Marketing Manager InContact

Regulations, Laws & Why You Must Pay Attention

Allison D. Rule | Attorney | Marashlian & Donahue, LLC

RECENT SETTLEMENTS TCPA Jiffy Lube International, Inc. (2012 - Southern District of California): Class action involving spamming text messages sent via ATDS. Company agreed to $47 million settlement. AT&T Corp. 2012 - Western District Washington): Class action involving use of ATDS/artificial prerecorded voice. Company agreed to $4 million settlement. Precision Electronics Glass, Inc. (2012 - Northern District Illinois): Junk fax lawsuit. Defendant agreed to a settlement of $16 million.

$47M $4M $16M

RECENT SETTLEMENTS HIPAA WellPoint, Inc. (2013 - HHS): WellPoint reached a $1.7 million settlement with the Department of Health and Human Services (“HHS”). Involved an Internet-based database that was not property secured. As a result, protected and confidential medical information of thousands of insurance applicants was disclosed. Hospice of North Idaho (2013 – HHS): First HHS settlement involving the disclosure of confidential information of less than 500 patients. Case settled for $500,000 and involved a stolen laptop containing unencrypted electronic protected heath information.

$1.7M

$500K

HOW DO YOU SPELL “COMPLIANCE” TCPA – Cell Phone Compliance Recent Ruling - Nelson v. Santander • “Cannot use a system … capable of automated dialing” • Wisconsin jurisdiction

Dobbin v. Wells Fargo Auto Finance, Inc • Manually dialing a phone, even if it is connected to a ATDS, does not constitute using an ATDS to make the call; Unpublished

10 YEARS LATER

HOW DO YOU SPELL “COMPLIANCE” • EBR replaced with EWC • SMS same regulations as Cell Phones • Robo-calls restricted for non-informational calls • Opt Out option must be provided on recorded messages

REGULATION – “WHO’S WATCHING YOU?” FCC - Federal Communications Commission • Telephone Consumer Protection Act (“TCPA”) • CAN-SPAM Act • Consumer Proprietary Network Information (“CPNI”)

HHS - Department of Health and Human Services • Heath Insurance Portability and Accountability Act (“HIPAA”)

REGULATION – “WHO’S WATCHING YOU?” CFPB - Consumer Financial Protection Bureau • Fair Credit Reporting Act (“FCRA”) • Graham Leach Bliley Act Privacy

Federal Reserve and Office of the Comptroller of the Currency • Responsible for privacy enforcement for institutions under their jurisdiction under the GrammLeach Bliley Act.

REGULATION – “WHO’S WATCHING YOU?” FTC - Federal Trade Commission

• Telemarketing Sales Rule (“TSR”) • TCPA • (non-common carrier enforcement)

• Fair and Accurate Credit Transactions Act (“FACTA”) • Fair Debt Collection Practices Act (“FDCPA”) • Fair Credit Reporting Act (“FCRA”)

REGULATION – “WHO’S WATCHING YOU?” State Attorneys General

• State consumer protection laws. Industry Regulation

• PCI DSS

BEYOND TCPA PRIVACY REGULATIONS EFFECT EVERYONE Other Privacy Requirements Impacting Large Industries • HIPAA • FACTA, FDCPA, FCRA • PCI-DSS

General Considerations and Good Practices • Obtaining proper ID and contact information • Handling sensitive data • Recording of Conversations – two party consent

Compliance Solutions

Eric Esfahanian | SVP | Gryphon Networks

BOTTOM LINE GOAL – MAXIMIZE CONNECTS

CURRENT AVAILABLE OPTIONS OPTION 1 - Pre-scrub lists and present only compliant records. Pros: Lower cost typically for batch processing Cons: The answer is only correct at the time of processing, the answer may change before the record is called.

Service options: Internally developed services to identify compliance issues and suppress non-compliant leads. 3rd Party subscription services

• Typically a transactional pricing model. • Gryphon Networks

CURRENT AVAILABLE OPTIONS OPTION 2 - Real time API call to get a decision on each call presented for calling. Pros: Accuracy - Decisions made based upon the latest possible information at the last possible moment. Time based considerations can also be considered. Cons: More expensive than file based batch processing. Performance impact if answer is not received timely.

Compliance Solutions

Shane Cordon | Principal Product Manager | inContact

CELL PHONE COMPLIANCE – YOUR WAY TCPA cell phone compliance

Predictive Cache

Agent is selected from available agents

Pacing Engine launches call request

Call Answered

Landline / EWC exception

Call Requests

Consumer Data

System determines if phone number presented Cell Phone is a cell phone or not

without EWC exception

Agent Interaction a) 10 digit entry b) Click to call Call is Launched

Call Request Presented to an Agent

Agent accepts the call request

Media Server – 1:1 ratio NO PREDICTIVE

Business defines which route to use for handling compliance calls

Agent Dials – Call is Launched

Business Choice (POTS, cloud, premise, VOIP)

ADDITIONAL TOOLS FOR COMPLIANCE • Time zone management • North America time zones – editable • Manual on/off for micro management

• DNC collection and suppression • Opt out requests (Inbound, IVR, Abandon Message, Disposition) • Uploaded customer lists • Export lists for review and management

• Abandon rate management • Specify abandon rate maximum • Compliance reporting

GRYPHON INTERACTION THROUGH INTELLIGENT CALL SUPPRESSION

KEY TAKEAWAYS

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Stay informed

Partner with an expert

Define your compliance strategy

QUESTIONS?

WHAT IF YOU CALL A REFERRAL? WHAT ARE THE COMPLIANCE REQUIREMENTS?

WE SUBSCRIBE TO THE FEDERAL DNC LIST, IS THAT ENOUGH?

WHAT ARE THE QUESTIONS I NEED TO ASK INTERNALLY TO ENSURE WE ARE COVERED AND NOT EXPOSED TO RISK?

WE BUY PRE-SCRUBBED LISTS, IS THAT ENOUGH?

HOW DO I MAKE SURE MY OUTSOURCER IS COMPLIANT?

THANK YOU