eMarketing Officer, UK Salary: £27,016 - £32,839 plus bonus Permanent - Full Time Navitas is a diversified global education provider that offers an extensive range of educational services for students and professionals including university programs, language training, workforce education and student recruitment.
Navitas’ UK eMarketing function is seeking to employ an eMarketing Officer as a full time member of its Group Marketing team. Based in our Navitas office at Swansea this exciting position will work directly with the Navitas eMarketing Manager, UK and the Group Web/eMarketing team. You’ll have the opportunity to deliver innovative digital campaigns, implement new online strategies and take ownership of key advertising accounts that deliver results. The successful applicant will be a self-starter who is comfortable working in a vibrant team environment and has a passion for digital marketing. The key accountabilities of the role include:
Campaign Management Lead Generation & Nurturing Reporting & Analytics Social Media Marketing
Essential Criteria:
Educated to degree level in a related discipline Minimum 2 years’ experience in a similar role Proven ability to deliver effective PPC campaigns (Adwords, Facebook, Twitter, Retargetting) Demonstrable experience of implementing online marketing strategies Demonstrable basic skills in HTML/CSS Familiarity with design, typography and web design principles In-depth understanding of international digital marketing channels Broad awareness of social media channels and how to leverage them in a business context Deep understanding of advertising and communication techniques Solid knowledge of SEO techniques Strong familiarity with design, typography and web design principles Excellent communication skills Passion for digital technologies Logical and analytical thinker Acute attention to detail
For more detailed information about this role, please read the attached Information Sheet. Applicants must be able to demonstrate that they are eligible to work in the UK on an ongoing basis. Navitas is a safeguarding employer and the successful applicant will be required to undergo a DBS check. What we offer The Navitas Group offers outstanding long-term career opportunities and is values driven and an equal opportunity employer. Navitas reserves the right to fill the position by invitation. Enquiries and applications, including both a covering letter and Curriculum Vitae (CV), should be sent to Andy Jones | eMarketing Manager, UK |
[email protected] Applications close at 5.00 pm on Wednesday 10th December 2014. We regret that due to the volume of the applications, only successful applicants will be contacted.
Information Sheet eMarketing Officer UK Position Summary POSITION TITLE: POSITION STATUS: SALARY: RESPONSIBLE TO: BONUS SCHEME: PROBATION PERIOD:
Division:
eMarketing Officer UK Ongoing following successful probation Level £27,016 to £32,839 per annum eMarketing Manager UK EVA 10% of fixed salary Six (6) months
Group Marketing
Reports to: eMarketing Manager UK
About Navitas Navitas Limited is an Australian owned public listed company. Navitas is an industry leader in providing managed campus services, pre-university and university pathway programmes for domestic (Australia only) and international students, as well as High School Year 10-12, English for leisure; migrant English and academic preparatory programmes, Foundation, Degree, Pre-Masters and Masters programmes in a wide range of disciplines. Navitas Limited is made up of three operating divisions: 1. 2. 3.
University Programmes Division SAE Professional and English Programmes
Navitas conducts a wide range of activities in Asia, North America, Africa, Australia, Continental Europe and the United Kingdom. Navitas Colleges are modern and dynamic educational institutions committed to providing quality educational programmes and excellent student support in an environment that encourages students to achieve the best possible results in their studies. The UK Colleges offer a range of Degree Programme Elements from undergraduate Level 0 and Level 1, 1st Year university studies and postgraduate Masters Preliminary programme elements in a wide range of degree pathways. The Colleges are all based on the campus of their Partner University and as such are Associate or Affiliate Colleges of their Partner University. Navitas students benefit from the range of facilities open to all University students.
Currently there are nine (9) Navitas Colleges in the United Kingdom: 1. Hertfordshire International College (HIC) is located on the University of Hertfordshire’s College Lane Campus in Hatfield 2. London Brunel International College (LBIC) is located on the Uxbridge campus of Brunel University London 3. Cambridge Ruskin International College (CRIC) is located on Anglia Ruskin University’s Cambridge campus 4. The International College Wales Swansea, (ICWS) is located on Swansea University’s Singleton Park campus 5. The International College Portsmouth (ICP) is located on the University of Portsmouth’s campus in central Portsmouth 6. The Plymouth University International College (PUIC) is located on Plymouth University’s campus in central Plymouth 7. Edinburgh International College (EIC) is located near Edinburgh Napier University’s Merchiston campus in central Edinburgh 8. The International College Robert Gordon University (ICRGU) is located on Robert Gordon University’s Garthdee campus in Aberdeen 9. The Birmingham City University International College (BCUIC) is located on Birmingham City University’s Bournville campus
Purpose of Position Navitas’ UK eMarketing function is seeking to employ an eMarketing Officer as a full time member of its Group Marketing team. Based in our Navitas offices in Swansea, this exciting position will work directly with the Navitas eMarketing Manager, UK and the Group Web/eMarketing team. You’ll have the opportunity to deliver innovative digital campaigns, implement new online strategies and take ownership of key advertising accounts that deliver results. The successful applicant will be a self-starter who is comfortable working in a vibrant team environment and has a passion for digital marketing.
Key Accountabilities
Campaign Management Lead Generation & Nurturing Reporting & Analytics Social Media Marketing
Essential Criteria
Educated to degree level in a related discipline Minimum 2 years’ experience in a similar role Proven ability to deliver effective PPC campaigns (Adwords, Facebook, Twitter, Retargetting) Demonstrable experience of implementing online marketing strategies Demonstrable basic skills in HTML/CSS Familiarity with design, typography and web design principles In-depth understanding of international digital marketing channels Broad awareness of social media channels and how to leverage them in a business context Deep understanding of advertising and communication techniques Solid knowledge of SEO techniques Strong familiarity with design, typography and web design principles Excellent communication skills Passion for digital technologies Logical and analytical thinker Acute attention to detail
Desirable
Experience using a CRM such as Salesforce.com Experience using Marketing Automation software such as Eloqua, Silverpop, Aprimo or Marketo Knowledge of the international education industry Design skills working with the full Adobe Creative Suite Video-editing capabilities in Adobe Premiere Pro/After Effects or Final Cut Pro Mobile marketing experience Web content writing experience Experience in working with content in foreign languages and liaising with translators
