DRIVING CLINICAL EXCELLENCE
2016
Events Prospectus
The Field’s Leader in Events
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2016 Event Locations
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Vendome Healthcare Media is the number-one source for cutting-edge content in the addiction treatment and behavioral healthcare fields. Through its two award-winning brands—Addiction Professional and Behavioral Healthcare—Vendome reaches professionals of all types, including front-line clinicians and private-practice therapists; nurses, physicians, and other medical professionals; and executive-level decision makers at a wide range of for-profit, not-for-profit, public, and private mental health and substance use treatment organizations. Vendome is the largest event producer in the field, with more than 40+ events annually.
Vendome reaches 75,000+ professionals in the addiction treatment and behavioral healthcare community The mission of Vendome’s Behavioral Health division is to educate and inspire addiction and mental health professionals to improve care delivery, enhance patient outcomes, support related organizations, and develop a care-focused society for people struggling with behavioral health disorders. Through cutting-edge editorial content and live events, we embrace the power of community—sharing experiences, best practices, and growth opportunities.
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Cover photo: www.signaturestudio.com
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The National Conference on Addiction Disorders and its concurrent Behavioral Healthcare Executive Summit has rapidly become the premier, respected, and trusted national conference that brings together professionals of all types to discuss emerging and best practices on the prevention, intervention, treatment, and recovery management of addictions and co-occurring disorders. See page 4 The Treatment Center Investment & Valuation Retreat brings together owners and senior executives from the addiction treatment and recovery community to meet with key members of the investment and financial community for an exclusive two-day educational, business and networking event. See page 12
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The Addiction Professional Summits are intensive, topicfocused two-day regional conferences designed to equip and empower professionals to improve the well-being of their patients and communities. See page 15
The Addiction Professional (for clinicians) and Behavioral Healthcare (for executives) Panel Series inspire dialogue with local professionals on hot topics in a lunch’n’learn format at locations across the country each year. See page 19
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PANEL SERIES PANEL SERIES
PANEL SERIES PANEL SERIES
Addiction Professional’s WEBINARS and Behavioral WEBINARS Healthcare’s Webinars connect professionals WEBINARS across the country in WEBINARS a convenient format to hear from leading field experts. See page 22
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Types of Events
Addiction Professional and Behavioral Healthcare provide complete end-toend marketing, content development, continuing education, and onsite operations services to produce events that accomplish sponsors’ goals. See page 24
Reach Your Target Audience Vendome’s diversity of events offers you targeted opportunities to engage your key prospects to establish and nurture relationships, strengthen your brand equity, conduct market research, and demonstrate thought leadership.
Engage clinical and medical professionals Counselors Therapists Private practice clinicians Social workers Psychologists Psychiatrists Pain management physicians Interventionists Nurses
PANEL SERIES
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PANEL SERIES WEBINARS
WEBINARS
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Engage executive and business professionals CEOs COOs CFOs Executive Directors Vice Presidents Directors of Business Development Admissions Directors Marketing Directors Investors
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WEBINARS
PANEL SERIES
Photo: gstudios.net
August 18-21, 2016 Denver, CO Taking Recovery to New Heights
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The National Conference on Addiction Disorders and Behavioral Healthcare Executive Summit is the country’s premiere annual event bringing together professionals of all types for networking, continuing education, and important dialogue. NCAD is the can’t-miss conference of the year.
The National Conference on Addiction Disorders and its concurrent Behavioral Healthcare Executive Summit will help you reach your key targets, whether on the executive and/or clinical side of addiction treatment and mental health organizations: • Counselors • Social Workers
• Therapists • Physicians
• Nurses
• Vice Presidents
• Interventionists
• Executive Directors
• CEOs
• Presidents
• COOs
• Community Mental Health Centers
• Private Practices
• Addiction Treatment Organizations
www.ncadcon.com
“In all of my years in this field, this is the first conference that I went to that has something for everyone.” — Douglas L. Allen, CADC NCAD bridges the gap between on-the-ground practice and strategic management, providing a forum for you to share your products and services to the full continuum of care providers. Only NCAD includes a dedicated marketing track for your onsite staff. No time is taken away from exhibit hall hours. Your marketing, business development, and admissions team learn the latest marketing techniques and best practices from field experts right while at the show. Marketing track registration is complimentary for all exhibitors and sponsors.
Attendee Breakdown 52%: Clinical 33%: Executive 6%: Medical
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2%: Other professionals in the field
NCAD AND BHES—WHAT’S THE DIFFERENCE? NCAD focuses on clinical best practices, whereas BHES tackles how to overcome management challenges. Both events share the same exhibit hall—providing your organization increased exposure to different areas of the market.
Attendees # of Tracks
% of Attendees
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8%: Sales/Marketing
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Clinicians
Executives
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Shared Exhibit Hall
88% of attendees are new leads for returning exhibitors/sponsors 5
www.ncadcon.com
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Photo: www.signaturestudio.com
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Title Sponsor
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Integrated Marketing Opportunities $52,000 (includes 8’ x 20’ booth) (1 available)
The Title Sponsor is the top-of-mind visible partner before, during, and after the conference, providing the sponsoring organization significant branding, lead generation, and lead nurturing opportunities, as well as demonstration of thought leadership. • The exclusive presenting sponsor • Sponsor representative introduces all keynote speakers • Sponsor logo included in marketing messages, onsite signage, and website • 8’ x 20’ booth in exhibit hall • Floor clings directing attendees to booth • Back cover ad in onsite Program Guide • Insert included in onsite show bag • Full-page, full-color ad in Addiction Professional and Behavioral Healthcare summer issues (2 ads total) • Video advertorial filmed at the show • Banner ad on www.ncadcon.com for 9 months • Banner ad in Addiction Professional and Behavioral Healthcare e-edition for four issues (8 placements total) • Six full conference passes • Pre- and post-show attendee e-blasts • Inclusion in event press releases • First right of refusal for 2017 conference
Track Sponsor $17,000 (includes 8’ x 10’ booth) (8 available) Sponsor a track and “own” that topic in the marketplace throughout the year, with multiple opportunities before and at the show to demonstrate your leadership on a key topic area. • Exclusive sponsor of one of NCAD/BHES’ tracks • Sponsor representative introduces all track speakers • Sponsor logo included in session marketing messages, onsite signage, and website • Sponsor collateral in meeting rooms • 8’ x 10’ booth in exhibit hall • Full-page, full-color ad in onsite Program Guide • Insert included in onsite show bag • Full-page full-color ad in Addiction Professional and Behavioral Healthcare summer issues (2 ads in total) • Three full conference passes • Pre- and post-show e-blasts to session attendees • First right of refusal for 2017 conference
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Opening Reception Sponsor $14,000 (includes 8’ x 10’ booth) (1 available) As the exclusive sponsor of the Opening Reception, your organization will gain tremendous recognition, driving traffic to your booth to build relationships and generate leads. • Exclusive sponsor of opening night reception in exhibit hall • Sponsor logo included in marketing messages, onsite signage, and website • 8’ x 10’ booth in exhibit hall • Full-page, full-color ad in onsite Program Guide • Insert included in onsite show bag • Sponsor logo on napkins during reception • Three full conference passes • Half-page full-color ad in Addiction Professional and Behavioral Healthcare summer issues (2 ads total) • First right of refusal for 2017 conference
Coffee AND CONVERSATION Sponsor $11,300 (includes 8’ x 10’ booth) (1 available) Coffee is an essential part of most attendees’ day, making the Coffee and Conversation Sponsorship an ideal opportunity to position your brand front and center during the show. Extensive marketing before and during the show provides an opportunity to position your organization strongly in the crowded market. • Exclusive sponsor of coffee stations throughout conference • Sponsor logo on napkins at coffee stations (not opening reception) • Sponsor logo on coffee sleeves at coffee stations • Logo included in marketing messages, on-site signage and website • 8’ x 10’ booth in exhibit hall • Full-page, full-color ad in onsite Program Guide • Insert included in onsite show bag • Half-page full-color ad in Addiction Professional and Behavioral Healthcare summer issues (2 ads total) • Three full conference passes • First right of refusal for 2017 conference
Only Vendome event sponsorships provide added exposure in Addiction Professional and Behavioral Healthcare magazines.
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Integrated Marketing Opportunities Caricature Sponsor $11,300 (includes 8’ x 10’ booth) (1 available)
• Exclusive sponsor of caricatures • Sponsor logo included in marketing messages, onsite signage, and website • Tickets handed out at sponsor booth • Sponsor logo included on caricature paper • 8’ x 10’ booth in exhibit hall • 1/2-page full-color ad in Addiction Professional and Behavioral Healthcare summer issues (2 ads total) • Three full conference passes • First right of refusal for 2017 conference
Photo Booth Sponsor $11,300 (includes 8’ x 10’ booth) (1 available) Everyone will want a photo keepsake from the show. Attendees must visit your booth to receive a ticket to participate, providing your representatives continuous lead generation and nurturing. • Exclusive sponsor of photo booth • Sponsor logo included in marketing messages, onsite signage, and website • Tickets handed out at sponsor booth • Sponsor logo included on photo paper • 8’ x 10’ booth in exhibit hall • 1/2-page full-color ad in Addiction Professional and Behavioral Healthcare summer issues (2 ads total) • Three full conference passes • First right of refusal for 2017 conference
TREATMENT CENTER TOURS $9,200 (includes 8’ x 10’ booth) (2 AVAILABLE) Make a tour of your center part of the conference agenda. Attendees have the opportunity to tour nearby treatment centers. The conference handles recruitment and registration. The conference will transport the attendees to and from the center, where the sponsor may provide a tour and a one-hour educational session (the conference will provide CEUs for the session, if eligible). • Full contact information on tour attendees • Sponsor logo included in marketing messages, onsite signage, and website • 8’ x 10’ booth in exhibit hall • Two full-conference passes • 1/2-page, full-color ad in Addiction Professional and Behavioral Healthcare summer 2015 issues (2 ads total)
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Lanyard and Badge Sponsor $9,400 (includes 8’ x 10’ booth) (1 available) Attendee badges are required for entry into every conference function. The Lanyard and Badge Sponsorship is an effective way to have your company’s brand seen by all conference participants throughout the entire multi-day event. • Exclusive sponsor of conference lanyard used to hold required conference badge for all attendees • Sponsor logo included in marketing messages, onsite signage, and website, as well as on badges • 8’ x 10’ booth in exhibit hall • Full-page, full-color ad in onsite Program Guide • Insert included in onsite show bag • 1/2-page full-color ad in Addiction Professional and Behavioral Healthcare summer issues (2 ads total) • Three full conference passes • First right of refusal for 2017 conference
CONFERENCE WORKSHOP $9,200 (includes 8’ x 10’ booth) (2 available) Demonstrate your organization’s thought leadership by choosing the speaker and topic for a sponsored session during the regular show hours. An integrated marketing campaign develops your brand equity, while the session generates leads and nurtures relationships with key referral sources and/or prospects. • 90-minute vendor-neutral presentation • Sponsor chooses speaker and topic • Sponsor logo included in marketing messages, onsite signage, and website • Full contact information on session attendees • 8’ x 10’ booth • Three full conference passes Photo: www.signaturestudio.com
Your booth will be one of the most heavily trafficked, as attendees visit to earn tickets for their own caricature drawing, providing your representatives a steady stream of leads and continuous relationship development.
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Integrated Marketing Opportunities MOBILE APP SPONSOR $9,200 (includes 8’ x 10’ booth) (1 AVAILABLE)
The exclusive Mobile App Sponsor keeps attendees connected to important conference updates and social media alerts. Few put their phones down for long at a conference, providing the Mobile App Sponsor consistent and continuous onsite engagement. • Exclusive sponsor of the official NCAD/BHES Mobile App • Sponsor logo included at bottom of app and on app splash page • Sponsor logo included in marketing messages, onsite signage, and website • One post-event e-blast to all app users • Half-page, full-color ad in Program Guide • 8’ x 10’ booth in exhibit hall • Three full conference passes • First right of refusal for 2017 conference
$8,200 (includes 8’ x 10’ booth) (1 available) The high-quality notebooks are always a hit, and with your logo on them, this sponsorship promises strong brand recognition. • Exclusive sponsor of pen and notebook in attendee bag • Sponsor logo included on notebook and included in marketing messages, onsite signage, and website • No other pens or notebooks permitted in attendee bag • Half-page, full-color ad in Program Guide • 8’ x 10’ booth • Two full conference passes • First right of refusal for 2017 conference
Room Key Sponsor
CHARGING STATION Sponsor
$8,200 (includes 8’ x 10’ booth) (1 available)
$7,100 (includes 8’ x 10’ booth) (4 available)
Have your branded logo and message—complete with your booth number—prominently displayed on every hotel room key given to all guests attending the conference from the moment they arrive at the host hotel. • Sponsor logo included on room keys, marketing messages, onsite signage, and website • Half-page, full-color ad in Program Guide • 8’ x 10’ booth • Two full conference passes • First right of refusal for 2017 conference
CAR GIVEAWAY SPONSOR $8,200 (includes 8’ x 10’ booth) (10 AVAILABLE) NCAD/BHES was the first conference in the field to have a drawing for a brand-new car! Only a limited number of sponsors can participate, and attendees must visit all of the sponsors’ booths to enter the drawing. Huge pre-show, during the show, and post-show buzz; extensive foot traffic; and lead generation are among the benefits of this unique sponsorship.
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Pen and Notebook Sponsor
• To qualify for the drawing, attendees stop by all of sponsors’ booths and have a card stamped • Attendees provide their information on the card; sponsors receive contact information post-show in Excel file • Car is present in exhibit hall • Full-page, full-color ad in onsite Program Guide • Sponsor logo included in marketing materials, onsite signage, and website, as well as winner announcement • Photo of sponsor with winner • 8’ x 10’ booth in exhibit hall • Two full conference passes • First right of refusal for 2017 conference
Everyone carries a mobile device—and everyone is always looking to recharge. Make your company a destination with a charging station right in your booth. • Charging station at your booth • Sponsor logo included in marketing messages, onsite signage, and website • 8’ x 10’ booth • Two full conference passes • First right of refusal for 2017 conference
Show Daily Sponsor $6,100 (includes 8’ x 10’ booth) (4 available) Daily newsletters provide important updates for busy attendees who want to stay up-to-date on the conference’s activities. Articles are also shared with the Addiction Professional and Behavioral Healthcare readership, providing further reach for sponsors. • Exclusive sponsor of print newsletter distributed onsite to all attendees for 1 day • Exclusive sponsor of e-newsletter distributed to all Behavioral Healthcare and Addiction Professional readers for 1 day • Sponsor logo included in marketing messages, onsite signage, and website • Logo included on front of print edition • Description of sponsor in print edition • Banner ad included in e-edition • Full-page, full-color ad on back of print edition • 8’ x 10’ booth • Two full conference passes • First right of refusal for 2017 conference
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Exhibit Hall Booths SIGN UP on site at NCAD/BHES 2015: $1,950 SIGN UP BEFORE APRIL 1, 2016: $2,100 SIGN UP after APRIL 1, 2016: $2,300
View the interactive floor plan at: www.ncadcon.com/floorplan2016 The NCAD/BHES show floor is an experience to remember. On-floor promotions involve all exhibitors to engage and excite attendees. Each 8’ x 10’ booth includes the following: • • • • • • • • • •
8’ high blue back drape 3’ high blue side drape 6’ x 30’’ white draped table 2 side chairs 1 waste basket 1 one-line booth ID sign with booth number 2 full conference passes Discounts for additional conference passes Company logo and description in Mobile App Company listing and link on exhibitor webpage
ADDITIONAL OPPORTUNITIES FOCUS GROUP
$8,500 (includes 8' x 10' booth) The conference works with the sponsoring organization to identify attendees who meet the sponsor’s criteria. The conference then organizes a 60-minute on-site focus group with these pre-qualified attendees. The session can be used to develop market research, identify new business opportunities, and gather data for lead generation efforts. The conference provides focus group attendees with an onsite financial participation incentive, as well as beverage/snack service in the room. A focus group sponsor also receives an 8’ x 10’ booth in the exhibit hall and two full-conference passes.
EXHIBITOR EXPOSURE PACKAGE
video testimonial
$3,600
$5,250
Stand out at the show with multiple attendee touch points, and take advantage of a package discount.
Conveniently record a video testimonial of a key customer, referral source, or VIP during the conference. Our experienced media team brings in a professional AV crew, interviews the thought leader, and then edits the video to your specifications— including music, images, on-screen text, etc. You own the video for placement on your website, YouTube, etc. The video also receives 12-months of valuable exposure on addictionpro.com or behavioral.net, as well as promotion in the Addiction Professional or Behavioral Healthcare e-newsletter. A video testimonial sponsor also receives a quarter-page, full-color ad in Addiction Professional or Behavioral Healthcare.
• 8’ x 10’ booth with standard booth benefits • 1/2-page full-color ad in program guide • Insert in show bag
Floor Clings $1,100 (1 available per aisle) • Stickers on exhibit hall floor directing attendees to your booth; only one sponsor per aisle
Program Guide Ads
(Available only to exhibitors and sponsors) • • • •
Inside Front Cover: $1,420 Inside Back Cover: $1,420 Full page: $1,050 Half page: $830
Bag insert
$1,040 (Available only to exhibitors and sponsors) • 1 piece, up to 9" x 12", 4 pages maximum
Photo: www.signaturestudio.com
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www.ncadcon.com
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Photo: www.signaturestudio.com
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www.ncadcon.com
Treatment Center Investment & Valuation Retreat December 14 - 16, 2015 Scottsdale, AZ Omni Scottsdale Resort & Spa at Montelucia
Investing in Addiction Treatment and Recovery The first event of its kind, the Treatment Center Investment & Valuation Retreat brings together owners and senior executives from the addiction treatment and recovery community to meet with key members of the investment and financial community for an exclusive two-day educational, business, and networking event.
Attendee Profile
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Owners and senior executives of addiction treatment centers, behavioral healthcare, and recovery communities, as well as investors, brokers, financiers, insurers, M&A intermediaries, and other key individuals from the investment and financial community. Omni Scottsdale Resort & Spa at Montelucia
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Through a series of panel discussions and expert presentations – designed specifically for members of each community – and formal and informal networking opportunities, the Retreat is the premier event for executives who want to grow, invest in, and transform their businesses.
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www.treatmentcenterretreat.com
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Integrated Marketing Opportunities PANEL DISCUSSION SPONSOR $12,000 (4 available) Demonstrate your thought leadership by selecting a representative to speak during the Retreat’s panel session on Getting Paid in Behavioral Healthcare.
• Your panelist will be a featured Retreat speaker • Your panelist’s comments included in post-event coverage on Retreat website • One tabletop display • Retreat attendee list with full contact information • Full-page full-color ad in program materials • One complimentary Retreat registration (discount on additional registrations) • Your logo on Retreat website, marketing materials, and onsite signage • Recognition as a Founding Sponsor and receive Founding Sponsor seal for use in your marketing materials • Half-page, full-color ad in Behavioral Healthcare • Banner ad for one month in the Behavioral Healthcare Deal Insider eNewsletter • First right of refusal for next Retreat
OPENING PLENARY AND NETWORKING RECEPTION SPONSOR $10,000 (1 available) Bring attendees together and get the conversations started as the sponsor of the Retreat’s opening evening. • Your representative welcomes Retreat attendees and introduces the evening plenary speaker • Exclusive sponsor of the Networking Reception • Your logo on napkins and reception signage • One tabletop display • Retreat attendee list with full contact information • Full-page full-color ad in program materials • One complimentary Retreat registration (discount on additional registrations) • Your logo on Retreat website, marketing materials, and onsite signage • Recognition as a Founding Sponsor and use of the Founding Sponsor seal in your marketing materials • Half-page, full-color ad in Behavioral Healthcare • Banner ad for one month in the Behavioral Healthcare Deal Insider eNewsletter • First right of refusal for next Retreat
SESSION TRACK SPONSOR $10,000 (2 available) Put your organization in front of your target audience and secure a significant role in the Retreat by sponsoring the Provider or Investor Track. • Exclusive sponsor of one track • Your representative welcomes attendees and introduces each speaker in the track • Your literature in the session room • Your logo on track signage • One tabletop display • Retreat attendee list with full contact information • Full-page full-color ad in program materials • One complimentary Retreat registration (discount on additional registrations) • Your logo on Retreat website, marketing materials, and onsite signage • Recognition as a Founding Sponsor and use of the Founding Sponsor seal in your marketing materials • Half-page, full-color ad in Behavioral Healthcare • Banner ad for one month in the Behavioral Healthcare Deal Insider eNewsletter • First right of refusal for next Retreat
COFFEE SPONSOR $10,000 (1 available) Everyone comes together over a cup of coffee at a conference. Highlight your presence in the market during these key, informal networking times. • • • • • • • • • • • •
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Exclusive sponsor of coffee stations throughout the Retreat Your logo on napkins at coffee stations Your logo on coffee sleeves and signage at coffee stations One tabletop display Retreat attendee list with full contact information Full-page full-color ad in program materials One complimentary Retreat registration (discount on additional registrations) Your logo on Retreat website, marketing materials, and onsite signage Recognition as a Founding Sponsor and use of the Founding Sponsor seal in your marketing materials Half-page, full-color ad in Behavioral Healthcare Banner ad for one month in the Behavioral Healthcare Deal Insider eNewsletter First right of refusal for next Retreat
www.treatmentcenterretreat.com
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Integrated Marketing Opportunities BREAKFAST PLENARY SPONSOR $10,000 (2 available) Be top of mind as Retreat attendees start their day and showcase your dedication to thought leadership and industry education.
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Exclusive breakfast sponsor for one day Your logo on all breakfast signage Your literature or attendee gift at place settings Your representative welcomes Retreat attendees and introduces the Breakfast plenary speaker(s) One tabletop display Retreat attendee list with full contact information Full-page full-color ad in program materials One complimentary Retreat registration (discount on additional registrations) Your logo on Retreat website, marketing materials, and onsite signage Recognition as a Founding Sponsor and use of the Founding Sponsor seal in your marketing materials Half-page, full-color ad in Behavioral Healthcare Banner ad for one month in the Behavioral Healthcare Deal Insider eNewsletter First right of refusal for next Retreat
MOBILE APP SPONSOR $10,000 (1 available) Expose your brand to Retreat attendees throughout the event as they connect with content and each other. • • • • • • • • • • • •
Exclusive sponsor of the official Retreat mobile app Your logo featured at bottom of app Your message/call to action featured on app splash page One tabletop display Retreat attendee list with full contact information Full-page full-color ad in program materials One complimentary Retreat registration (discount on additional registrations) Your logo on Retreat website, marketing materials, and onsite signage Recognition as a Founding Sponsor and use of the Founding Sponsor seal in your marketing materials Half-page, full-color ad in Behavioral Healthcare Banner ad for one month in the Behavioral Healthcare Deal Insider eNewsletter First right of refusal for next Retreat
WIRELESS SPONSOR $10,000 (1 available) Be noticed. Be appreciated. And be omnipresent as the exclusive Wireless Sponsor. • Provide wireless access to all Retreat attendees • Choose the wireless password Retreat attendees will use • Your logo and the password will be promoted throughout the Retreat in program materials, on signage and in announcements before plenary sessions • One tabletop display • Retreat attendee list with full contact information • Full-page full-color ad in program materials • One complimentary Retreat registration (discount on additional registrations) • Your logo on Retreat website, marketing materials, and onsite signage • Recognition as a Founding Sponsor and use of the Founding Sponsor seal in your marketing materials • Half-page, full-color ad in Behavioral Healthcare • Banner ad for one month in the Behavioral Healthcare Deal Insider eNewsletter • First right of refusal for next Retreat Omni Scottsdale Resort & Spa at Montelucia
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www.treatmentcenterretreat.com
SUMMIT Two-Day Summits on Hot Topics The Addiction Professional Summits are intensive, topic-focused, two-day regional conferences designed to equip and empower professionals to improve the well-being of their patients and communities. These in-depth events complement Addiction Professional’s nationwide Panel Series and the country’s premier nationwide addiction treatment event—the National Conference on Addiction Disorders. The Summits are ideal opportunities for treatment centers and other product and service providers to engage regional audiences. Multiple speaking, exhibiting, sponsoring, and custom developed opportunities are available.
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New England (Warwick, RI): Addressing the Opioid Crisis, Nov. 5-6, 2015 California (Anaheim): Embracing a Continuing Care Model, Feb. 4-5, 2016 Mid-Atlantic (Pittsburgh): Addressing the Opioid Crisis, Jun. 23-24, 2016 New England (Warwick, RI): Topic, TBD, Nov. 3-4, 2016
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Upcoming Summits
Targeted Attendees
Addiction Therapists ❚ Counselors ❚ Nurses ❚ Mental Health Therapists ❚ Social Workers ❚ Psychiatrists ❚ Psychologists ❚ Pain Management Physicians ❚ Administrators and Executives ❚ others allied to the field
www.addictionprosummit.com
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www.addictionprosummit.com
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Integrated Marketing Opportunities TITLE SPONSOR $28,000 (1 AVAILABLE per summit)
The event’s exclusive Title Sponsor is the top-of-mind visible partner before, during, and after the event, providing the sponsoring organization significant branding, lead generation, and lead nurturing opportunities, as well as demonstration of thought leadership. • • • • • • • • • •
Sponsor representative introduces keynote speakers Sponsor appoints a panelist to an event panel 728 x 90 banner ad on Summit website Insert included in show bag Full-page, full-color ad in Addiction Professional Video testimonial filmed at event Full contact information on all attendees Inclusion in event press releases Four full-conference passes Sponsor logo included in marketing messages, onsite signage and website • 8’ x 20’ booth • VIP introductions with identified attendees
PANELIST SPONSOR $6,000 (6 to 9 AVAILABLE per summit) A highlight of the Summits are panel discussions designed to draw upon multiple perspectives and disciplines to provide attendees a well-rounded view on the event’s topic. A Panel Sponsor nominates a staff member, referral source, customer, or other VIP to participate on the panel, thereby demonstrating the sponsor’s thought leadership on a key topic. The sponsorship includes significant brand-equity building components as well as a presence in the exhibit area, providing an integrated conference presence to develop and nurture relationships. Contact your representative for a list of panel speaking opportunities offered at the Summit(s) that interest you. • • • • • •
Sponsor appoints panelist to an event panel Sponsor collateral in meeting room 1/4-page, full-color ad in Addiction Professional Insert included in show bag Two full-conference passes Sponsor logo included in marketing messages, onsite signage and website • Tabletop exhibit display
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SUMMIT
BADGE AND LANYARD SPONSOR $6,000 (1 AVAILABLE per summit) This sponsorship provides front-and-center visibility for one organization aiming to influence the Summit’s attendees. • Exclusive sponsor of conference lanyard used to hold required badge for all event attendees • Sponsor logo included on attendee badges • Quarter-page, full-color ad in Addiction Professional • Two full-conference passes • Sponsor logo included in marketing messages, onsite signage and website • Tabletop exhibit display
PEN AND NOTEBOOK SPONSOR $5,500 (1 AVAILABLE per summit) Attendees greatly appreciate having a pen and notebook handy—providing an ideal sponsorship opportunity. A tabletop exhibit display extends the show presence. • • • • • •
Exclusive sponsor of pen and notebook in attendee bag Sponsor logo included on notebook No other pens or notebooks permitted in attendee bag Quarter-page, full-color ad in Addiction Professional Two full-conference passes Sponsor logo included in marketing messages, onsite signage and website • Tabletop exhibit display
DAILY LUNCH SPONSOR $5,000 (2 available per summit) Attendees will network and enjoy lunch during both days of the conference while exploring the opportunities offered by exhibitors. The sponsor will be a prominent presence during this important networking time. • Sponsor logo on signage throughout exhibit area, such as table cards on buffet and seating tables • Sponsor logo included on napkins • Sponsor acknowledgement during announcement before lunch break • Tabletop exhibit display • Insert included in show bag • Two full-conference passes • Sponsor logo included in marketing messages, onsite signage and website • 1/4-page full-color ad in Addiction Professional
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Integrated Marketing Opportunities COFFEE BREAK SPONSOR SUMMIT
$5,000 (1 available per summit) You know attendees are always seeking out coffee! The sponsor will be a prominent presence at the event as attendees fill their cups. • • • • • • • •
Sponsor logo on signage throughout exhibit area Sponsor logo included on napkins Sponsor logo included on coffee sleeves Sponsor acknowledgement during announcement before coffee breaks Tabletop exhibit display Two full-conference passes Sponsor logo included in marketing messages, onsite signage and website 1/4-page full-color ad in Addiction Professional
E-SHOW DAILY SPONSOR $5,000 (1 AVAILABLE per summit) During both days of the Summit all readers of Addiction Professional’s eNewsletter will receive an update from the conference, with content prepared by Addiction Professional’s award-winning editorial team. The e-Show Daily provides a sponsor with an opportunity to connect with professionals both attending the event as well as the entire Addiction Professional community. • • • •
Exclusive sponsor of e-newsletter for both days 300 x 250 banner ad and link included in e-newsletter Two full-conference passes Sponsor logo included in marketing messages, onsite signage and website • Tabletop exhibit display
WIFI SPONSOR Contact Representative (1 AVAILABLE per summit) Attendees are always looking for WIFI access. To access the hotel’s service, attendees will visit the sponsor’s tabletop display to obtain the network password, making it a must-visit destination during the conference. • Exclusive WIFI sponsor during the conference • Two full-conference passes • Sponsor logo included in marketing messages, onsite signage and website • Tabletop exhibit display
EXHIBITING OPPORTUNITIES TABLETOP EXHIBIT DISPLAY $1,250 • • • •
6’ draped table 2 chairs Wastebasket 1 full conference pass
FLOOR CLINGS $1,500 (AVAILABility varies) Stickers on hallway in exhibit area directing attendees to your display
ADDITIONAL OPPORTUNITIES FOCUS GROUP $8,500
The Summit works with the sponsoring organization to identify attendees who meet the sponsor’s criteria. The Summit then organizes a 60-minute on-site focus group with these prequalified attendees. The session can be used to develop market research, identify new business opportunities, and gather data for lead generation efforts. The Summit provides focus group attendees with an onsite financial participation incentive, as well as beverage/snack service in the room. A table top exhibit space is also included.
VIDEO TESTIMONIAL $5,250 An event sponsor or exhibitor can conveniently record a video testimonial of a key customer, referral source, or VIP during the Summit. Addiction Professional’s custom media team brings in a professional AV crew, interviews the thought leader, and then edits the video to your specifications—including music, images, on-screen text, etc. You own the video for placement on your website, YouTube, etc. The video also receives 12-months of valuable exposure on www.addictionpro.com, as well as promotion in the Addiction Professional eNewsletter. A video testimonial sponsor also receives a quarter-page, full-color ad in Addiction Professional.
BAG INSERT $700 (Available only to event sponsors and exhibitors) One piece up to four pages in length
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www.addictionprosummit.com
PANEL SERIES PANEL SERIES
PANEL SERIES PANEL SERIES
For clinical and medical professionals
For executives and business professionals
Addiction Professional and Behavioral Healthcare Panel Series Addiction Professional and Behavioral Healthcare both offer local events to engage and nurture relationships: The Addiction Professional (for clinicians) and Behavioral Healthcare (for executives) Panel Series. Each series engages local professionals in hot field topics. AP/BH coordinates all of the activities: marketing venue, food and beverage, moderation, CEU administration, and post-event editorial coverage.
LOCAL
Sponsors appoint representatives to serve on an expert discussion panel, and their comments are included in post-event coverage sharable via social media and other outlets. Sponsors’ literature is distributed on site, and their logos are included in local outreach marketing. Sponsors also receive the full contact information on attendees.
Speaking opportunities to demonstrate your expertise 19
www.behavioral.net/panelseries www.addictionpro.com/panelseries
LOCAL
PANEL SERIES
PANEL SERIES
PANEL SERIES
PANEL SERIES
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www.behavioral.net/panelseries www.addictionpro.com/panelseries
LOCAL
Integrated Marketing Opportunities PANEL SERIES
SPEAKER SPONSOR Addiction Professional: $4,250 (4 available per event)
PANEL SERIES
PANEL SERIES
Behavioral Healthcare: $5,000 (4 available per event) • Your organization selects one of its on-staff experts or another thought leader to serve on the event’s discussion panel, and his/her comments are included in post-event coverage, such as podcasts, articles, or videos. • Your sales/marketing representative also addresses the audience • Full contact information on registrants • Literature/branded items are distributed to event attendees at each place setting • Logo included on event signage and marketing • 1/3-page full-color ad in Addiction Professional or Behavioral Healthcare
Supporting SPONSOR PANEL SERIES
Addiction Professional: $3,000 (2 available per event) Behavioral Healthcare: $3,500 (2 available per event) • Your sales/marketing representative addresses the audience • Full contact information on registrants • Literature/branded items are distributed to event attendees at each place setting • Logo included on event signage and marketing • 1/4-page full-color ad in Addiction Professional or Behavioral Healthcare
Contact your representative for upcoming locations, dates, and topics.
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www.behavioral.net/panelseries www.addictionpro.com/panelseries
WEBINARS WEBINARS
VIRTUAL
Vendome’s Webinar program allows you to demonstrate thought leadership, generate leads, nurture relationships, and strengthen your brand equity in front of a national audience. You select the speaker and topic—we handle the rest.
Before the Webinar Sponsors receive prominent display of their logo and company information in the following: • Promotional emails to your targeted audience • Your company name is listed alongside the program information in our weekly eNewsletter • The event listing page at
addictionpro.com/webinars or behavioral.net/webinars • Your company name is listed on the day of reminder email to all registrants to ensure a strong live attendance • The Webinar registration page, which includes customizable demographic questions - you choose custom questions to prequalify leads
During the Webinar Webinars are one hour, follow a PowerPoint format, and allow ample time for Q&A. We moderate the program to ensure everything runs smoothly and on time. You can:
CUSTOM
WEBINARS WEBINARS
• Highlight educational content to the audience that positions your company as a thought leader in the field • Provide attendees with interactive assets such as white papers, case studies, research reports, social media channels, and product brochures • Add questions to an end-of program survey • Ask polling questions during the program • Interact with our audience through our live Twitter feed with customizable hash-tags for your specific event • Block competitors and other identified individuals from attending your Webinar
After the Webinar
• You will receive full contact information on targeted attendees • Company mention on all follow-up & reminder emails sent to attendees & nonattendees • Your program will be archived online for 6 months of prolonged exposure • You will receive a master copy of the program in a MP4 format that you can post to your social media channels, cut up into podcasts, or embed on your website • Attendees will receive no-cost CEUs for eligible programs
How It Benefits You • You receive highly qualified, nurtureready leads • You engage a captive audience through Q&As, surveys, and polls
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• Position your organization as a thought leader • Ideal for lead generation and nuturing • Adds another marketing option to your current marketing arsenal
CUSTOM
VIRTUAL
WEBINARS
WEBINARS
WEBINARS
WEBINARS
Webinars attract hundreds of registrants— providing you national exposure to strengthen your brand, generate and nurture relationships, and demonstrate thought leadership across the country. 23
Work with an Established Leader in Event Production Vendome’s professional marketing and event operations staff will work closely with you in creating a memorable event tailored to meet your specific goals. With events ranging from intimate roundtable discussions to educational lunchtime presentations to larger-scale half-day or full-day conferences, Vendome will help you plan, market, and produce a successful custom event.
CUSTOM
Vendome will lend its extensive expertise in contracting event space, recruiting speakers and generating content, arranging audio/visual equipment, producing signage, as well as supplying food and beverage. Vendome will promote your event and create a dedicated event registration microsite. In addition, Vendome will provide on-site logistics, stage management, event promotion, as well as supply registration personnel.
DRIVING CLINICAL EXCELLENCE
+ YOUR LOGO + YOUR LOGO
Comprehensive Event Management • • • • • • • • • • • • • • • • •
Venue selection Food-and-beverage contracting Audiovisual contracting Co-branded call for presentations Content selection with input from Vendome’s editorial and events team Co-branded website and registration page Co-branded email invitations to a targeted audience Promotion of the event through eNewsletter, print, and website advertisements Weekly registration status reports Reminder emails to all registrants prior to the event Event signage and badges Onsite show management Live onsite content coverage VIP match making Electronic file of all registered attendees with contact information and answers to your custom questions CEU administration Post-event marketing
Let us do the heavy lifting as you stand out in the field 24
Experienced Events Team Our experienced sales/marketing team meets customers’ needs through a wide range of marketing products and services. For more information, please contact:
Doug Edwards Vice President and Managing Director 216.373.1201
[email protected] Doug Edwards is Vice President and Managing Director of Vendome Healthcare Media’s Behavioral Healthcare division and has been serving the addiction and mental health communities for more than 15 years. Edwards was instrumental in the launch of each of Vendome’s events in the field, and he regularly moderates panel discussions and presents on marketing best practices. Prior to his current role, Edwards served as the Editor-in-Chief of Addiction Professional and Behavioral Healthcare.
Vendome reaches 75,000+ professionals in the addiction treatment and behavioral healthcare community
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Vendome Healthcare Media The Leading Marketing and Media Company in Addiction Treatment and Behavioral Healthcare Vendome Healthcare Media is the number-one source for cutting-edge content in the addiction treatment and behavioral healthcare fields. Through its two award-winning brands—Addiction Professional and Behavioral Healthcare—Vendome reaches professionals of all types, including front-line clinicians and private-practice therapists; nurses, physicians, and other medical professionals; and executive-level decision makers at a wide range of for-profit, not-for-profit, public, and private mental health and substance use treatment organizations. Our wide range of marketing opportunities to engage your target prospects include:
Events • National • Regional • Local • Virtual • Custom The Executive Section of the National Conference on Addiction Disorders
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After AffordAble CAre where will behavioral health be in ten years? As sweeping changes resulting from the Affordable Care Act continue to change the healthcare landscape, behavioral health and human services providers are facing drastic reform relating to the way they receive payments and deliver services.
• Content Marketing • Custom events • Video testimonials • eBooks • Webinars
The white paper, “After Affordable Care: Surviving New Care Models & Payment Reform in Behavioral Healthcare,” delivers a comprehensive look into the emerging models of care delivery and payment reform that are making the greatest impact on behavioral healthcare. It also provides exclusive tools and best practices specifically designed to help providers thrive in this changing landscape. Emerging integrated care and payment reform models are shaping the future of behavioral healthcare. Some of the more proven payment models, such as pay-for-performance (P4P) and valuebased purchasing (VBP) are more widely adopted, while innovative models like bundles and global payments are slowly gaining traction. The most relevant emerging models of care for behavioral health and human services providers are integrated. This is not a surprise considering the trend toward integration across all aspects of the healthcare system. Accountable Care Organizations (ACOs) and health homes in particular are dominating the landscape. Each of these models allows providers to take a more active role in the holistic care of the clients served. Whether a provider is following a payer mandate by transitioning to a different payment model or exploring opportunities to adopt new care delivery models, the agency will need to understand how to evaluate its transition readiness and implement the necessary steps to thrive within a new model. Agencies can leverage this essential insight with the Preparedness Self-Assessment & Provider Action Plan. This tool is specifically designed to help behavioral health and human services providers understand where they fall on the payment and care model preparedness timelines, and how to successfully progress through each stage. Successful transitions to emerging payment or care delivery models consistently highlight the important role of EHR technology. Even beyond adoption, EHRs, specifically, maintain the ability to make or break an agency’s payment reform or integrated care goals.
DownloaD the white paper to learn more toDay. Download the complete free white paper here: www.behavioral.net/qualifacts-after-ACA
To learn more about emerging care delivery models, payment reform, healthcare reform in general, or to schedule a demo, contact
[email protected] or 866.386.6755. For additional resources, including whitepapers, cases studies and webinars, visit the Qualifacts Resource Library at www.qualifacts.com
Qualifacts helps providers adapt and thrive and is committed to helping providers leverage these tools to improve outcomes, revenue management, transparency and clinical workflow. Excerpted from “After Affordable Care: Surviving New Care Models & Payment Reform in Behavioral Healthcare,” provided by Qualifacts.
Digital • Banner ads • Rich media • eBooks • Weekly eNewsletters • Directories • Category sponsorships • Job ads
Only Vendome events provide multimedia marketing opportunities connected directly to the field’s leading sources of cutting-edge information: Addiction Professional and Behavioral Healthcare. Together we can help you create a comprehensive, integrated strategy to accomplish your marketing goals in the addiction treatment and behavioral healthcare community.
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View of all our opportunities at www.addictionpro.com/marketing
