Frequently Asked Questions
Q: What type of threats does BrandLock protect against? A: BrandLock stops any malicious script intended to either inject itself into web pages or syphon of information. Our blocking script and database of malicious code took over a decade of intense research and construction to assemble, and the knowledgebase and skillset that comes with our award-winning security team ensures that we identify and block any malicious scripts going forward. Through the construction of such products as Noscript, we have developed the breadth and depth of knowledge needed to stay ahead of the robust Malware development. Additionally, BrandLock is Google’s largest security partner via Virus Total largely due to our proprietary, patented Malware script database.
Q: What type of types of Malware does BrandLock guard against? A: The malware issues that BrandLock guards against are: Affiliate Fraud The Conversion of Internal Links into Affiliate Links Product Images Converted into Links to Affiliates Untrue Side-By-Side Product Comparisons Insertion of Coupons That Lead to Affiliates Decreased Conversion Rates Unwanted Competitor Advertisements Page Breaks Hijacked Users Taken to Competitor Pages Increased Page Load Times Targeted Pop Ups That Lead to Competing Sites Ads That Trick Users into Clicking Illegitimate Ads
BrandLock 900 Easton Ave #18 Somerset, NJ, 08873
[email protected] +1.404.430.0798
Q: What is your ability to integrate with 3rd party tag management systems? A: The BrandLock service utilizes a universal plug-in that fits seamlessly into most tag management systems; certain customizations of client tag management systems may result in the need for a work-around, but most often, it is a quick insertion.
Q: Can you provide a general pricing model: A: BrandLock uses a tiered CPM pricing model, with a monthly ceiling cap. We offer a free audit program (which lasting 30 to 60 days depending on the complexity of the client) that will get to the heart of the malware fraud issues by analyzing the user base and the Malware footprint. However, due to our need for case study partners, we offer a lower fixed rate for our services in exchange for the right to publish the results.
Q: Can you please elaborate on your Support structure? A: BrandLock had a dedicated account manager along with 24/7 support.
Q: Can you provide referrals of existing retailers you may be partnering with? A: BrandLock has just been released from a private beta test of our publisher platform, so it is early in the process to provide a list of completed projects, but we have great traction and will have the a list of finalized projects in the immediate future. Despite the newness of our solution, it has been analyzed and audited by companies like Reuters.com, and has been deployed by several large retailers and publishers. For the retail sector specifically, BrandLock is in final negotiations to be a part of Iterate labs, which includes close to 50 large e-retailers in its program. References can be provided upon request. BrandLock 900 Easton Ave #18 Somerset, NJ, 08873
[email protected] +1.404.430.0798
