Happy new year cards

---

HAPPY NEW YEAR CARDS

A NEW YEAR MEANS FRESH HOPES, NEW EXPECTATIONS AND A NEW BEGINNING...

We are all excited before the new year, every year we are excited in a new way... We make many blissful wishes for our loved ones and for ourselves. As Akbatı, with the idea of joining new year's enthusiasm, we realized the New Year Celebration Cards project.

NEW YEAR CELEBRATION CARDS FROM AKBATI TO YOU, AND FROM YOU TO YOUR LOVED ONES Akbatı has offered its social media followers an opportunity to share the joy and excitement of the new year with their loved ones with New Year Celebration Cards, colorful compositions created by Designer Burcu Baraner.

ABOUT PROJECT

During the project, which started on December 25 and ended on December 31, we shared these vibrant and original designs of Baraner on our website and our social media pages.

ABOUT PROJECT Our followers selected their favorite celebration cards and sent them to their loved ones after writing their new year messages. In total, 1,700 people sent cards, and 50 people that wrote the most creative notes received notebooks signed by Baraner.

APPLICATION STEP 1: We provided users to login via their Facebook accounts or by entering personal information to the site. Those who logged in via Facebook could directly reach the application and those who clicked on "log in" button had access to the application by entering their names, surnames, phone numbers and e-mail.

APPLICATION STEP 2: The users had the opportunity to choose whichever they wanted among the e-cards exclusively designed by Burcu Baraner. STEP 3:

We provided users to write their messages with whichever font and color on whichever e-card they wanted.

SOCIAL MEDIA ADVERTISING

• •

• •

Click: 5.439 Access: 511.439

Click: 3.608 Access: 201.065

• • • •

Access: 41.846 Like: 2.020 Share:12 Click:653

RESULT Participation with social media ads turned into a national project.

Number of people clicked on the application: 6.791 •

• •

Number of people logged on to the application: 1.700

SMS sent to 15.000 people. E-mail sent to 5000 people.

Budget Advertising Social Media Graphic&Production

2.000 ₺ 10.000 ₺

Branded Notebook Gift

2.500 ₺

e-bulletin and banner

1.000 ₺

Total (TL) Total(USD)

15.500 ₺ 4.223 USD