Marketing and Recruitment Officer Navitas @ University of New Hampshire Ongoing, Full-Time Navitas is a diversified global education provider that offers an extensive range of educational services for students and professionals including university programs, English language training and settlement services, creative media education, workforce education and student recruitment.
The Marketing & Recruitment Officer will assist in implementing the marketing strategies and recruitment activities for Navitas pathways programs under guidance from both the Marketing Director and the General Manager Marketing and Sales, North America. Based on the UNH Durham campus, the position requires international travel. Essential Skills & Knowledge (see also Attached Position Description) Legal right to work in the USA Exceptional customer service and student-centered philosophy Exceptional communication skills Degree in relevant discipline together with strong sales, recruitment and marketing experience Proven ability to initiate and implement sales/marketing strategies which significantly contribute to business growth Proven organizational capabilities Knowledge of US university admissions policies and procedures Experience in an education/multicultural environment Experience in budget management Solid analytical and problem-solving skills. High degree of computer literacy Valid passport and ability to travel internationally and locally Desirable Skills & Knowledge Fluency in another language applicable to key international student markets Firm understanding of the USA College sector Experience with e-marketing Navitas USA offers a competitive compensation package, outstanding long-term career opportunities, and is values-driven and an equal opportunity employer. Please send cover letter, resume, and three references to Cindy Naiditch, Human Resources,
[email protected]. Applications accepted until position filled or through December 11, 2015, whichever comes first. Successful applicants will be subject to relevant pre-employment checks, which may include a Criminal Background and/or a Multi-State Sex Offender Registry review.
Position Description Title:
Marketing & Recruitment Officer
Location:
Navitas at the University of New Hampshire (UNH)
Division: Navitas University Programs Division Reports to: Marketing Director, Navitas at UNH 1.
Overview and Objectives of the Position:
The Marketing & Recruitment Officer will assist in implementing the marketing strategies and recruitment activities for Navitas pathways programs under guidance from both the Marketing Director and the General Manager Marketing and Sales, North America. Based on the UNH Durham campus, the position requires international travel. 2.
Key Relationships:
i. ii. iii. iv. v. vi. vii. viii.
Marketing Director, Navitas at UNH Executive Director, Navitas at UNH Admissions Officer, Navitas at UNH Other Navitas at UNH staff Staff at UNH General Manager, Marketing and Sales, North America Marketing staff within Navitas USA Other marketing professionals within Navitas
3.
Key Accountabilities:
Assists with the profitable marketing and sales of the pathway products/services based on market strategies and opportunities, market research, product development and overall marketing plan. Maintains and seeks to improve the pathway’s competitive position through business growth and development. Ensures that products are marketed and sold in accordance with budgeted objectives to obtain maximum profitability. Assists with development of broad policies for development of new products and plans for increased market penetration based on market research. Undertakes promotional activities such as public relations and advertising, as well as
4.
strategies for the launch of new or changed products. Analyzes market trends, co-ordinates market research surveys and associated analyses, which inform strategic direction of marketing activities and products. Assists with development of marketing literature using agreed Brand Guidelines. Participates in sales/marketing activities, and has assigned responsibility for Navitas at UNH, including participation in exhibitions and other events as required. Plans recruitment activities and produces written reports and actions in a timely manner. Manages local agent relationships and implements the local strategic marketing plan. Develops relationships with key stakeholders, including partner university, pathway providers and language schools, where appropriate. May be required to do up to 8 international marketing trips annually. Assists with preparation and management of marketing budget and associated agent monitoring and reports. Assists in identification, selection, management and training of agents in accordance with Navitas Group requirements, inclusive of agent database, product promotion and distribution, and campus networking. Promotes good relations and engagement activities with staff, agents, university partner and students. Assists with the admissions processes as needed. Assist with orientation activates Other related duties as assigned.
Qualifications and Selection Criteria
Essential:
Legal right to work in the USA Exceptional customer service and student-centered philosophy Exceptional communication skills Degree in relevant discipline together with strong sales, recruitment and marketing experience Proven ability to initiate and implement sales/marketing strategies which significantly contribute to business growth Proven organizational capabilities Knowledge of US university admissions policies and procedures Experience in an education/multicultural environment Experience in budget management Solid analytical and problem-solving skills. High degree of computer literacy Valid passport and ability to travel internationally and locally
Desirable:
Fluency in another language applicable to key international student markets Firm understanding of the USA College sector Experience with e-marketing
Physical Demands:
To meet the essential functions of this position, the employee is regularly required to stand, walk, and sit; talk, see, and hear; use hands to finger, handle, or feel; reach with hands and arms; and climb or balance. The employee may be required to stoop, kneel, crouch, or crawl. The employee must regularly lift and/or move up to 20lbs, and occasionally lift or move up to 40lbs. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
