Marketing Data Analyst
Grow your career with an organization that celebrates and values their employees and communities Work for an Australian ASX 200 listed organisation
Position Details Navitas Ltd, a global leader in university pathway programs for international students, is seeking to employ a Marketing Data Analyst as part of its Group Marketing team. Based in the Navitas office in Connaught Place, Delhi, this exciting position will support the Navitas Group eMarketing function. The candidate we seek will ideally have the following:
Must have excellent analytical and problem solving skills. Experience in analysing data to draw business-relevant conclusions and in data visualization techniques and tools
Experience with managing large data and creating dashboards, reports, dimensional modelling etc.
Proven e-commerce experience with understanding and exposure to the different marketing channels and how they affect each other.
Strong knowledge of Tableau / Google Analytics / PPC / Affiliate Marketing and SEO.
Strong knowledge of Salesforce
Knowledge of Marketo will be an advantage
Excellent command of the English language both written and spoken.
Results orientated individual who is willing to own the Analytics function.
Self-starter who is comfortable working in a buzzing remote team environment.
Working at Navitas At Navitas we recognise that our success is driven by our people. Your professional development, health and wellbeing is very important to us, and we take pride in offering a range of programs to celebrate our talent, develop capabilities and support our staff. We offer competitive remuneration packages, a generous incentive payment plan that rewards an individual’s high performance, flexible working arrangements and outstanding long-term career opportunities, both within Australia and abroad.
NaviGROW, is an extensive range of professional development programs for employees NaviLEAD, is a leadership development program that encourages succession planning; Virgin Pulse Global Challenge, is a wellness initiative that aims to improve the health, performance and engagement of our employees Employee Assistance Program (EAP) is a voluntary and confidential counselling service Corporate Social Responsibility (CSR) is a vehicle for Navitas to partner with charitable and notfor-profit organisations by providing annual funds
RESPECT.
DRIVE.
ADVENTUROUS.
GENUINE.
RIGOUR.
CONVICTION.
About Navitas Welcome to Navitas, an organisation with a proud history and an exciting future. Navitas is a leading global education provider that delivers an extensive range of educational services to over 80,000 students annually through more than 120 institutions in 31 countries. We are proud to be an ASX 200 listed organisation and strive for continuous growth and excellence with students at our forefront. Navitas creates life changing opportunities for learners around the world to realise their education and career ambitions; and we’ve been doing that since we began nearly three decades ago. Navitas promotes and embraces an inclusive and diversified workforce. We believe equality, flexibility and diversity in the workplace will deliver a rich and collaborative environment for our employees, students and clients. As such, we encourage applications from women, sexually and gender diverse people, culturally and linguistically diverse people, people of various faiths and beliefs and people with disabilities.
To apply, please email resume and cover letter to
[email protected] with reference number SRC415 and include the position title “Marketing Data Analyst” Or for further information, please contact Talent Acquisition by phone at +61 2 8236 8080
RESPECT.
DRIVE.
ADVENTUROUS.
GENUINE.
RIGOUR.
CONVICTION.
Position Description Title:
Data Analyst
Division:
Navitas eMarketing Division
Reports to:
Director – Direct Sales & Marketing, Head of Analytics and Insights
1.
Overview and Objectives of the Position:
Navitas Ltd, a global leader in university pathway programs for international students, is seeking to employ a Marketing Data Analyst as part of its Group Marketing team. Based in the Navitas office in Connaught Place, Delhi, this exciting position will support the Navitas Group eMarketing function.
2.
Key Relationships: i.
Director – Direct Sales & Marketing
ii.
Marketing Director – Direct Channel
iii.
Head of Sales Effectiveness
iv.
Head of Web Development
v.
eMarketing Manager, India
vi.
Head of Campaign Management – eMarketing
vii.
Head of User Experience - eMarketing
viii.
Other Marketing and IT professionals within Navitas
3.
Key Result Areas:
Data Analytics i.
Work with website analytical tools such as Google Analytics and others as necessary.
ii.
Analyse digital data across web/mobile/social channels.
iii.
Identifying actionable insights.
iv.
Measuring campaign performance and market trends across digital channels.
v.
Seek out and review new analytics tools that would benefit the business
vi.
Defining and analysing KPI’s to aid key strategic decisions.
vii.
Ensure the accuracy of data and reports to ensure the highest standards of quality.
viii.
Provide analysis around customer behaviour, product performance and conversions, promotion impact, industry & competitor trends.
ix.
Key CRM (Salesforce) user (optimize usage of the CRM system) and knows how to unlock data from the CRM system (able to generate relevant reports and dashboards)
RESPECT.
DRIVE.
ADVENTUROUS.
GENUINE.
RIGOUR.
CONVICTION.
Communication i.
Day-to-day liaison with the members of the Direct Channel and eMarketing teams, using collaborative tools such as Asana;
ii.
Communicate changes and updates to Navitas staff, as required
iii.
Document analysis and workflows, as required
Misc Projects Where appropriate, participate in web-, social-, mobile- or CRM/Marketing Automation-related projects and workshops being driven by the Navitas Group eMarketing Manager
4.
Qualifications and Selection Criteria
Essential
Must have excellent analytical and problem solving skills. Experience in analysing data to draw business-relevant conclusions and in data visualization techniques and tools
Experience with managing large data and creating dashboards, reports, dimensional modelling etc.
Proven e-commerce experience with understanding and exposure to the different marketing channels and how they affect each other.
Strong knowledge of Tableau / Google Analytics / PPC / Affiliate Marketing and SEO.
Strong knowledge of Salesforce
Knowledge of Marketo will be an advantage
Excellent command of the English language both written and spoken.
Results orientated individual who is willing to own the Analytics function.
Self-starter who is comfortable working in a buzzing remote team environment.
RESPECT.
DRIVE.
ADVENTUROUS.
GENUINE.
RIGOUR.
CONVICTION.
