MEDDIC Checklist


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MEDDIC Checklist This is a good way to summarise your situational awareness. For a prospective sales opportunity, take the time to find out the answers to these...

Metric that Matters

Executive Buyer

What is the Metric that Matters? This is the number or measurement that matters to the customer.

Who is the Executive Buyer? This is the person who gives the final sign-off. They can say yes or no.

Decision Process

What is the Decision Process?

Decision Criteria

What is the Decision Criteria?

Identified Pain

Champion

This is the process the customer uses to make decisions.

This is what the products and services are judged and evaluated on.

What is the Identified Pain? This is the risk the customer is facing,and is trying to remove.

Who is the Champion? This is the person who has the authority to drive change.