RTP MK Rate Card


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411 State Route 17 South,
 Hasbrouck Heights, NJ 07604


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1.888.603.3626 www.RetailTouchPoints.com

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Demand Generation Vehicles Newsletter • Website • Dedicated E-Vite • Digital Resource Center

— NEWSLETTER: Each week our newsletter delivers targeted content to more than 28,000, operation and line-of-business retail executives looking for strategies and solutions that will help them enhance their customers’ experiences across ALL channels.

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Quick Facts • Each issue contains custom content – not an aggregate. • Weekly Newsletter - Delivered every Tuesday • Average Click Thru Rate = 10% • Average Click Open Rate = 12%

1 Month

3 months

6 months*

Specs

Text Ad

$2,500

$2,000 / month

$1,500 / month

30 words

Banner Ad

$2,000

$1,500 / month

$1,000 / month

420 x 60

Featured Text Ad

$3,000

$2,500 / month

$2,000 / month

70 words

Secure a 6-month program - get 1 month free!

—DEDICATED E-VITES: If you are looking to reach our readers with a specific message, we offer dedicated evites to our subscribers. You provide the text or HTML and once approved, we’ll deploy and track the email.

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Quick Facts • Sent to 28k Retailer subscribers • Average Click Thru Rate = 10% • Average Open Rate = 12% • Average length of stay = more than 3 minutes • Average page views per visit – 3.2

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Investment - $6,500

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—WEBSITE: 
 Our site serves as the foundation of all of our offerings and provides marketers with a strong platform to increase brand awareness and drive leads.

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Quick Facts • Traffic has increased 60% in 2013 • Over 70k visits per month – and growing! • Average length of stay = more than 3 minutes • Average page views per visit – 3.2

! LOOK FOR OUR RELAUNCH
 IN Q2 2014.

1 Month

3 months

6 months*

Specs

Text Ad

$2,000

$1,500 / month

$1,000 / month

75 - 100 words

Top Banner Ad

$2,500

$2,000 / month

$1,500 / month

520 x 100

Sidebar Banner Ad

$2,000

$1,500 / month

$1,000 / month

190 x 300

Bottom Banner Ad

$2,000

$1,500 / month

$1,000 / month

880 x 100

In-Article Banner Ad

$1,500

$1,000 / month

$750 / month

250 x 250

—TEXT AD CAMPAIGNS: Sometimes simple text-based ads are even more effective than large banner ads. Retail TouchPoints offers text advertising space on both the web site and newsletter for an affordable price. Text ads work best for promoting new content, solutions or events that you want to promote. A text ad package includes:

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• Text ads in 4 Newsletters (1 month) • Text ad on Web Site Resource Center • Text ad in Twice-Monthly Digital Resource Center Email

Investment - $2,500 / Month

Contact your Retail TouchPoints 
 representative to get started! Ed Cleary - [email protected] Simone Knapp - [email protected] Sal LoSauro - [email protected]