since 1960, pink jeep tours has remained the pioneer


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our history SINCE 1960, PINK JEEP TOURS HAS REMAINED THE PIONEER & TRAILBLAZER FOR ADVENTURE

Founded by Don Pratt, a Real Estate Developer from California

Inspired by Royal Hawaiian Hotel & Pink Willys Jeep

Broken Arrow Trail Original Tour

PRATT SUCCESSFULLY RAN BUSINESS FOR 15 YEARS

our history IN 1988, AFTER CHANGING HANDS SEVERAL TIMES, SHAWN WENDELL TAKES THE WHEEL Prior to purchase, business lacked acumen & direction, old west mentality, and devoid of company values.

SHAWN WENDELL IMPACT • Established Brand Identity • Changed Company Culture • Forest Service Partnership • Fleet Innovation & Growth

TOOK A 16 VEHICLE, $600,000 LOCAL OPERATION & GREW TO SOUTHWEST ICON AND LEADING TOUR COMPANY

our history