The Dividend Idea

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The Dividend Idea (A Snapshot of attractive Dividend Stocks) - By Dividend Yield - Stock, Capital, Investment -

43/2012 (2012-10-27)

The Dividend Idea - By Dividend Yield - Stock, Capital, Investment -

Content: 1.

Summary

2.

Price Facts

3.

Long-Term Price Ratios And Margins

4.

Income Statement

5.

Balance Sheet

6.

Cash Flow Statement

7.

Peer-Fact Sheet

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The Dividend Idea - By Dividend Yield - Stock, Capital, Investment -

Company Summary: McDonald’s Corporation franchises and operates McDonald’s restaurants in the global restaurant industry. These restaurants serve a menu at various price points providing value in 119 countries globally. As of December 31, 2011, of the 33,510 restaurants in 119 countries 27,075 were franchised or licensed (including 19,527 franchised to conventional franchisees, 3,929 licensed to developmental licensees and 3,619 licensed to foreign affiliates (affiliates)primarily Japan) and 6,435 were operated by the Company. McDonald’s menu includes hamburgers and cheeseburgers, Big Mac, Quarter Pounder with Cheese, Filet-O-Fish, several chicken sandwiches, Chicken McNuggets, Snack Wraps, French fries, salads, oatmeal, shakes, McFlurry desserts, sundaes, soft serve cones, pies, soft drinks, coffee, McCafe beverages and other beverages.

6

1,400

2

1,000

EPS Data in USD

4

800 600 400 200

0

0 2002-12

2004-12

2006-12

Earnings Per Share USD

2008-12

2010-12

Dividends USD

TTM

Shares Mil

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Shares in million

1,200

The Dividend Idea - By Dividend Yield - Stock, Capital, Investment -

Price Facts

NYSE:MCD

Stock Price 87.33

Estimated Value* 94.00

Potential 7.64%

Rating Points** 9/10

Size Large Cap

Category Growth Value Dividend Champion

Sector Services Foods

Industry Restaurants

P/E Fwd P/E P/S P/B Dividend Yield PEG PEG Payback EV/EBITDA Market Capitalization EBITDA TTM

16.3 14.57 3.19 6.23 3.55% 1.75 8.5 10.08 87.44 9.77B

# Yrs Dividend Growth Dividend Growth Rate 1Y Dividend Growth Rate 3Y Dividend Growth Rate 5Y Dividend Growth Rate 10Y EPS Last 10 Years Dividends Paid Past 10Y Payout Cash MRQ Debt MRQ

36 11.90% 15.90% 20.40% 27.40% 28.21 12.83 53.0% 2.50B 13.57B

* Estimated By Morningstar

** Rated By StockScouter

32 16 8 4

2 1 12/03

12/05

AVG P/E

12/07

PRICE/ SALES

12/09

PRICE/ BOOK

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12/11

The Dividend Idea - By Dividend Yield - Stock, Capital, Investment -

Margin Year

PRICE/ SALES 3.88 3.44 3.04 3.03 3.13 2.66 2.25 2.2 1.85 1.34

PRICE/ BOOK 7.12 5.53 4.79 5.18 4.49 3.45 2.81 2.87 2.62 1.98

BOOK VALUE 14.09 13.89 13.03 12 13.11 12.84 11.99 11.18 9.5 8.11

DEBT/ EQUITY 0.87 0.79 0.75 0.76 0.61 0.54 0.67 0.65 0.81 0.97

Operating Margin in % 31.60 31.00 30.10 27.40 17.00 20.60 19.70 18.60 16.50 13.70

Net Profit in % 20.40 20.50 20.00 18.30 10.20 13.70 13.50 12.20 8.80 6.40

ROE in %

ROA in %

12/11 12/10 12/09 12/08 12/07 12/06 12/05 12/04 12/03 12/02

AVG P/E 16 15.5 14 15.4 26.5 16.1 15.8 15.6 17.1 31.2

37.92 34.51 33.20 30.10 15.58 23.16 17.73 17.40 13.22 9.04

16.70 15.50 15.10 15.20 7.90 9.90 8.60 8.20 5.80 4.10

Average

18.32

2.68

4.08

11.97

0.74

22.62

14.40

23.19

10.70

60 50 40 30 20

10 0 2002-12

2004-12

2006-12

2008-12

2010-12

Gross Margin %

Operating Margin %

Return on Equity %

Return on Invested Capital %

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TTM

The Dividend Idea - By Dividend Yield - Stock, Capital, Investment Income Statement Period End Date Period Length

2011 12/31/2011 12 Months

2010 12/31/2010 12 Months

2009 2008 12/31/2009 12/31/2008 12 Months 12 Months

2007 12/31/2007 12 Months

Revenue Operating Income Income Before Tax Income After Tax

27,006 8,530 8,012 5,503

24,075 7,473 7,000 4,946

22,745 6,841 6,487 4,551

23,522 6,443 6,158 4,313

22,787 3,879 3,572 2,335

Basic Weighted Average Shares Basic EPS Excluding Extraordinary Items Basic EPS Including Extraordinary Items

1,032 5.33 5.33

1,066 4.64 4.64

1,092 4.17 4.17

1,127 3.83 3.83

1,188 1.96 2.02

Diluted Weighted Average Shares Diluted EPS Excluding Extrordinary Items Diluted EPS Including Extraordinary Items

1,045 5.27 5.27

1,080 4.58 4.58

1,107 4.11 4.11

1,146 3.76 3.76

1,212 1.93 1.98

Dividends per Share - Common Stock Primary Issue Gross Dividends - Common Stock Interest Expense, Supplemental Depreciation, Supplemental

2.53 2,610 493 1,330

2.26 2,408 451 1,200

2.05 2,236 473 1,161

1.63 1,823 523 1,162

1.50 1,766 410 1,145

30,000 25,000 20,000 15,000 10,000

5,000 0 2002-12

2004-12

2006-12

Revenue USD Mil

2008-12

2010-12

Operating Income USD Mil

Net Income USD Mil © By Dividend Yield - Stock, Capital, Investment * Subscribe this Report per Mail and Get additional Fact Books here: Dividend Yield Fact Books -6-

TTM

The Dividend Idea - By Dividend Yield - Stock, Capital, Investment Balance Sheet Period End Date Stmt Source

2011 12/31/2011 10-K

2010 12/31/2010 10-K

2009 2008 12/31/2009 12/31/2008 10-K 10-K

2007 12/31/2007 10-K

Cash and Short Term Investments Total Receivables, Net Accounts Receivable -Trade, Net

2,336 1,335 1,335

2,387 1,179 1,179

1,796 1,060 1,060

2,063 931 931

1,981 1,054 1,054

Goodwill, Net Long Term Investments Other Long Term Assets, Total Total Assets

2,653 1,427 1,672 32,990

2,586 1,335 1,625 31,975

2,425 1,213 1,639 30,225

2,237 1,222 1,230 28,462

2,301 1,156 1,367 29,392

Total Long Term Debt Additional Paid-In Capital Retained Earnings (Accumulated Deficit) Treasury Stock - Common Total Equity Total Liabilities & Shareholders’ Equity

12,134 5,487 36,708 -28,271 14,390 32,990

11,497 5,196 33,812 -25,143 14,634 31,975

10,560 4,854 31,271 -22,855 14,034 30,225

10,186 4,600 28,954 -20,289 13,383 28,462

7,310 4,227 26,462 -16,762 15,280 29,392

Total Common Shares Outstanding

1,021

1,054

1,077

1,115

1,165

60 50 40 30

20 10 0 2002-12

2004-12

2006-12

2008-12

2010-12

Cash & Short-Term Investments

Intangibles

Short-Term Debt

Long-Term Debt

Total Stockholders' Equity © By Dividend Yield - Stock, Capital, Investment * Subscribe this Report per Mail and Get additional Fact Books here: Dividend Yield Fact Books -7-

TTM

The Dividend Idea - By Dividend Yield - Stock, Capital, Investment Cash Flow Statement Period End Date Period Length

2011 12/31/2011 12 Months

2010 12/31/2010 12 Months

2009 2008 12/31/2009 12/31/2008 12 Months 12 Months

2007 12/31/2007 12 Months

Net Income/Starting Line Depreciation/Depletion Cash from Operating Activities

5,503 1,415 7,150

4,946 1,276 6,342

4,551 1,216 5,751

4,313 1,208 5,917

2,395 1,214 4,876

Capital Expenditures Purchase of Fixed Assets Cash from Investing Activities

-2,730 -2,730 -2,571

-2,136 -2,136 -2,056

-1,952 -1,952 -1,655

-2,136 -2,136 -1,625

-1,947 -1,947 -1,150

Financing Cash Flow Items Other Financing CashFlow Total Cash Dividends Paid Issuance (Retirement) of Stock, Net Issuance (Retirement) of Debt, Net Cash from Financing Activities

102 102 -2,610 -3,029 1,004 -4,533

127 127 -2,408 -2,235 787 -3,729

61 61 -2,236 -2,465 219 -4,421

34 34 -1,823 -3,371 1,046 -4,115

2 2 -1,766 -2,805 573 -3,996

Foreign Exchange Effects Net Change in Cash

-98 -51

34 591

58 -267

-96 82

123 -147

8,000 6,000 4,000 2,000

0 2002-12

2004-12

2006-12

2008-12

2010-12

-2,000

-4,000 Operating Cash Flow USD Mil

Cap Spending USD Mil

Free Cash Flow USD Mil © By Dividend Yield - Stock, Capital, Investment * Subscribe this Report per Mail and Get additional Fact Books here: Dividend Yield Fact Books -8-

TTM

The Dividend Idea - By Dividend Yield - Stock, Capital, Investment Peer McDonald's Corp. Starbucks Corporation Yum! Brands, Inc. Tim Hortons Inc. Darden Restaurants, Inc. Burger King Worldwide, Inc. Dunkin' Brands Group, Inc. Domino's Pizza, Inc. The Cheesecake Factory The Wendy's Company Jack in the Box Inc.

Ticker MCD SBUX YUM THI DRI BKW DNKN DPZ CAKE WEN JACK

Mcap 87.44B 34.86B 31.58B 7.69B 6.76B 5.23B 3.26B 2.30B 1.75B 1.63B 1.14B

P/E 16.30 25.63 20.56 19.35 14.36 41.53 59.46 22.62 18.35 138.67 17.11

P/B 6.23 6.48 14.38 6.61 3.63 4.79 4.95 3.14 0.82 2.62

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P/S 3.19 2.69 2.32 2.54 0.84 2.28 4.97 1.40 0.97 0.66 0.53

Yield 3.55% 1.48% 1.92% 1.70% 3.81% 1.94% 1.47% 1.92% -

The Dividend Idea

- By Dividend Yield - Stock, Capital, Investment -